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GALE
Senior Associate, Paid SearchGALE • Toronto, Ontario, Canada
Senior Associate, Paid Search

Senior Associate, Paid Search

GALE • Toronto, Ontario, Canada
29 days ago
Salary
CA$55,000.00 yearly
Job type
  • Full-time
Job description
GALE is the worlds first and only Business Agency. We bring business strategy to brand storytelling to drive enterprise value. With expertise in strategy media CRM creative performance marketing and technology GALE creates integrated marketing systems and campaigns that grow businesses in significant ways. Founded in 2014 the agency has since been named AdAges Business Transformation Agency of the Year and Adweeks U.S. Media Agency of the Year and has been recognized for its innovative creative at the Cannes Lions.
We work with brands such as Delta Uber Starbucks Chilis Hard Rock MilkPEP Diageo Cotton IHG and more. If youre driven by a passion to build something great a desire to innovate and a commitment to achieve excellence in your craft GALE is a great place for you!
GALE has eight offices around the world including New York Toronto Los Angeles Austin Denver Kansas City London and Bengaluru. GALE embraces a hybrid flexible workplace
Your ImpactAt GALE Partners the Senior Associate Paid Search manages performance outcomes paid search accounts. This roles requires strong autonomy experience in Google Ads and Microsoft Ads and the ability to translate data insights into actionable strategies. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting insights and projects in a timely manner and within budget plans supporting the team with flawless execution.

What youll be doing

  • Manage ongoing optimization efforts to meet campaign goals including daily management of campaign budgets bid management reporting keyword and targeting strategies and campaign revisions based on performance history and our clients goals.
  • Execute retail campaigns and traditional search campaigns including account setup campaign builds daily optimization bid strategy development and budget pacing.
  • Assist with media plan creation from visual aids to detailed descriptions of partners and strategy.
  • Interpret performance reports to provide actionable insights and analysis.
  • Ensure campaigns are run to agreed upon best practice guideline.
  • Assist and attend both internal and external weekly calls and meetings with clients and vendors.
  • Collaborate across our client team and channels.

Who you are

  • 2 years experience directly related to Search Engine Marketing (Google Bing etc.) with a focus on pacing and optimizing within accounts.
  • Experience with Google Ads Bing Ads SearchAds360 (DoubleClick) etc.
  • Strong analytical skills with ability to analyze raw data draw conclusions and develop actionable recommendations
  • Advanced in keyword analysis campaign structure SEM strategy and writing of ad copy.
  • Advanced Excel skills
  • Strong interpersonal and verbal communication skills as well as the ability to articulate data clearly and effectively in person and in writing.
$55000 - $70000 a year

In order to comply with equal pay and salary transparency laws in various locations we believe the target compensation for this role is $55000- 70000 CAD per year. Actual compensation is influenced by a wide array of factors including but not limited to skill set qualifications job performance level of experience location and business needs. For more information on other benefits we offer please visit Disclosure: As part of our recruitment process we may use technology-assisted tools including automated systems to support the review and assessment of applications. These tools do not make the final decisions. All decisions related to screening interviewing and selection are made by our Talent Acquisition and hiring teams.

Note: Hybrid work in office is an essential function of the job.
Our Commitment to InclusionWe believe in inclusivity and do our best work when people with diverse perspectives backgrounds and skills are brought together. Our Core Values are at the root of GALEs collaborative environment and help to foster a strong community. Our Code of Conduct Human Resources policies and executive investment in inclusion further support and protect GALEs inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race color religion sex sexual orientation gender identity national origin veteran or disability status.Our Hiring ProcessWe want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process will allow you to meet a range of people from various disciplines and domains both virtually and in person. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview.

Required Experience:

Senior IC


Employment Type : Full-Time
Experience: years
Vacancy: 1
Yearly Salary Salary: 55000 - 70000
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Senior Associate, Paid Search • Toronto, Ontario, Canada

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