Sales Manager

Overview

Brandt Tractor Ltd is currently seeking a Sales Manager for our Red Deer Construction and Forestry location. The Sales Manager is responsible for leading equipment sales strategy, team development and territory performance. This position is responsible for driving revenue growth and profitability by building strong customer relationships, managing key accounts, and identifying new market opportunities.

Who We Are

Brandt is a customer driven company, privately owned and family run, strengthened by diversification and succeeding through specialization. We operate over 170 locations across Canada, the USA, Australia, and New Zealand. For nine decades, the people of Brandt have stood shoulder-to-shoulder with the hardworking people that we serve. Our success is driven by a passionate belief in the unlimited potential of our company and the ultimate success of our customers.

What You Will Be Responsible For

Sales Strategy and Leadership

• Create and execute comprehensive sales strategies, including sales quotas, budgets, and forecasts to maximize gross margin and market share.
• Develop and implement quarterly and annual sales plans and programs for territory sales managers and sales staff.
• Collaborate with Marketing and executive teams to align sales plans, product launches, budgeting, and long-term strategic business plans.
• Conduct feasibility studies and business plans for new products or services, including distribution strategies and reselling agreements.
• Manage, train, and develop all sales personnel, including Territory Managers, Rental Manager, and support staff, building a motivated and successful workforce.
• Collaborate with the Branch Manager and HR to recruit, hire, and train sales staff, ensuring adequate staffing levels.
• Manage scheduled team sales meetings and sales reporting activities.
• Conduct ongoing employee performance reviews and document annual evaluations to support employee development and accountability.
• Lead performance management initiatives focused on employee growth and departmental success.

Customer, Market, and Partner Development

Operations, Reporting, and Brand Management

What We Look For

What We Offer

When you work for Brandt, we work for you. It’s as simple as that.

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