Email Marketing Specialist

Snaphunt
Canada
$25,67-$30,97 an hour (estimated)
Full-time
We are sorry. The job offer you are looking for is no longer available.

The Offer

  • Opportunity within a company with a solid track record of performance
  • Join a market leader within Asset Management
  • Leadership Role

The Job

You will be responsible for :

  • Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities.
  • Creating and managing all marketing material and collateral in line with brand direction.
  • Implementing online marketing activities including Social Media, SEO / SEM, demand generation, leads generation, etc.
  • Tracking effectiveness of various campaigns and course correcting as required.
  • Managing communications spend and working with vendors and agencies, to create and / or localise communications and marketing activities and develop supporting assets.
  • Leading the planning and implementation of PR and initiatives related to the brand.
  • Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
  • Reviewing and optimising the design and content of all online assets including the company website and social media pages.
  • Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
  • Using A / B testing to optimise digital marketing performance.
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
  • Planning and executing CRM, marketing automation and lifecycle marketing initiatives.
  • Using customer insights to construct effective CRM campaigns.
  • Measuring, monitoring and analysing effectiveness of email marketing activities against goals (ROI & KPIs).
  • Driving business growth by developing innovative ideas and campaigns.
  • Testing and optimising marketing tactics that boost conversion rates and accelerate customer acquisition.

The Profile

  • You have at least 3 years experience ideally in Digital Marketing or Marketing Communications within Financial Services and Internet industry.
  • Experience within would be a strong advantage.
  • You pay strong attention to detail and deliver work that is of a high standard
  • You are highly goal driven and work well in fast paced environments
  • You possess strong analytical skills and are comfortable dealing with numerical data

The Employer

Our client is a progressive and flourishing prop trading firm, and trading education provider. They are based in London, and at the moment have a team of highly trained properly trading professionals, managing the company’s extensive funds on the City of London based trading floor.

They believe that the only way to be a winner in the industry is to invest heavily in talented people who want to grow with the team.

3 days ago
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