Sr. Marketing Manager, Wireless Acquisition Programs & Strategy

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Sr. Marketing Manager, Wireless Acquisition Programs & Strategy

Location :

Toronto, ON, CA, M5J 2V5 Edmonton, AB, CA Vancouver, BC, CA Calgary, AB, CA

Jobs by Category : Sales and Marketing

Job Function : Marketing

Status : Full Time

Schedule : Regular

Description

Join our team :

The TELUS Business Solutions (TBS) organization is dynamic, fast-paced, and entrepreneurial. Together, the team is responsible for driving profitable growth within a key growth segment for TELUS : Small & Medium business (SMB).

Our team has direct responsibility for all 4 Ps’ (product, price, place, and promotion) of the marketing mix to drive our business performance.

You will join a skilled and engaged team that works closely with our pricing, base management and sales teams to collectively reach our mobility targets.

Our team is on a growth journey and the owner of the acquisition campaign strategy is a highly visible role and critical to the success of our business.

What you’ll do :

Your mandate is to strategize how we acquire new mobility customers and expand our existing customer base through outbound, inbound and digital tactics.

You will drive the end-to-end strategy of your initiatives cross functionally including lead source development, allocation strategy, distribution to sales and performance management

• Own the end-to-end strategy, execution and performance of several acquisition programs and deadlines at once
• Develop holistic 4P marketing strategies incorporating internal stakeholder feedback and external market trends
• Manage highly cross-functional projects with marketing, sales partners and data teams to deliver on program targets, improve conversion and positively impact business P&L outcomes
• Conduct regular performance management and deep dives into raw data to derive actionable takeaways and areas of opportunities
• Simplify complicated data results into easy-to-understand presentations to various levels including regular program summary updates to our leadership team

Qualifications

You are the missing piece of the puzzle :

• You have a solid foundation for data dissection - ability to measure, report, and pivot results as well as make data-informed recommendations
• You have strong people skills, ability to develop relationships with key stakeholders, and ability to work within a team
• You thrive in change and ambiguity, handling shifting demands with ease
• You are known for your ability to prioritize projects, to manage multiple deadlines simultaneously, and to help meet our collective goals in an exciting and agile environment
• You can zoom in and out, balancing both strategy & marketing execution
• You have an undergraduate degree in business or a related discipline
• Having a minimum 5+ years of work experience in marketing is desired

Salary Range : $96,000-$144,000

Performance Bonus or Sales Incentive Plan : 15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as :

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunities to develop your skills
• And much more

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding.

We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here.

When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates : if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

Sales and Marketing

Help us, help our customers make a real connection

We are honoured to be recognized

$14.7 billion

TELUS’s annual revenue

$4.8 billion

The brand value that TELUS brings

Consecutive years our annual dividend payment has increased

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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