Staff Product Marketing Manager

What we're looking for :

• 8+ years in the product marketing function with 10+ years of total work experience.
• You have familiarity with products and technologies from Okta, Microsoft Security, ZScaler, Cloudflare, Netskope, Duo Security, and similar companies.
• You have led comprehensive, cross-functional go-to-market strategies including audience segmentation, product positioning, messaging frameworks, competitive analysis, and launch execution.
• You are a self-starter and enjoy leading the way on projects where there may not be a clear roadmap to follow, setting clear goals and reprioritizing work to have maximum business impact.
• You are experienced and comfortable being a strategic partner to leadership across marketing, sales, product, design, engineering, support and analytics to drive alignment and collaboration.
• You deeply understand customers' problems, the competitive space, and market insights to accurately represent the voice-of-the-customer and provide actionable product, marketing, and sales recommendations.
• You lead with product and market data whenever possible to drive product prioritization, customer adoption, and marketing campaign recommendations.

And when data is not available, you can use proxy data / insights to make informed assumptions and decisions.

• You can achieve alignment across various cross-functional teams like product, marketing, design, engineering, sales, support, and analytics - including presenting to and / or working with executives as needed.
• You are a strong communicator able to effectively communicate at all levels of the organization and can also represent the company in front of customers.

You can navigate the unique challenges of a remote-first workplace and distributed team, including occasional travel.

Culture and growth mindset is important to you. You value supporting others, listening and learning, winning as a team, and ultimately having fun with the people you work with.

What you can expect :

• Accountability and ownership : Take full responsibility for the strategy of your area, including the direction being followed, decisions being made and outcomes delivered.
• Connect the customer to the value : Build deep understanding of customer needs, pain points, and competitive set to create positioning and messaging frameworks for new B2B products and features.
• Represent the customer and market : Become an expert in the industry and champion the needs and pain points of customers through customer interviews, market research, win / loss data, and engaging with customer-facing teams.
• Launch the product : Lead and drive the strategy for product launches by guiding the team to build comprehensive launch plans and partnering with demand generation, public relations, brand, social, sales, and customer success teams.
• Exemplify values-based leadership : Our core values to lead with honesty, put people first, and keep it simple guides leadership decision-making and behaviors.

You create a culture that is aligned to our values and operate in a manner that unifies teams and nurtures inclusivity.

USA-based roles only : The Annual base salary for this role is between $166,000 USD and $224,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

Canada-based roles only : The Annual base salary for this role is between $154,000 CAD and $208,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.

What we offer : We believe in working hard, and resting hard. We’re always looking for new ways to support our team members, but here’s a glance at what we currently offer : Health and wellbeing >

Maternity and parental leave top up programs>

Wellness spending account>

Generous PTO policy >

Company-wide wellness days off scheduled throughout the year >

Wellness Coach membership>

Comprehensive health coverage Growth and future >

Employee stock option program for all full time employees >

Retirement matching program>

Training budget, 1Password University access, and learning sessions >

Free 1Password account (and friends and family discount!) Flexibility and community >

Paid volunteer days >

Employee-led DEI&B programs and ERGs>

Fully remote environment>

Peer-to-peer recognition through Bonusly