Product Manager

About Beem

Beem Credit Union, founded by Gulf & Fraser and Interior Savings, is the second largest provincially regulated credit union in BC with approximately $10 billion in total assets under administration.

1,000 Beem employees work to serve over 160,000 members who live and work across the province. The credit union offers personal and commercial banking and a full range of insurance and wealth management services from 53 branches that span BC from downtown Vancouver to the North Peace region.

At Beem, we strive to create a future where everyone in our communities can achieve financial wellness. We are proud to serve our members across BC by offering reliable advice, a welcoming environment, and a full range of personal and business banking, investment, and insurance solutions.

We help our members find the best options to fulfill their financial potential. We believe in the power of progressive thinking and positive action to take incredible steps forward in every aspect of life.

Learn more about our journey to build Beem Credit Union at togetherwearebetter.ca.

Looking to join a team of driven, collaborative, and positive professionals, grow your career, and contribute meaningfully to your community?

Sounds like this opportunity might be the perfect fit!

What this role is all about :

Beem Credit Union is seeking a dynamic and innovative professional with a deep understanding of financial products and a strong strategic mindset to join us as a Product Manager.

The Product Manager reports to the VP, Products & Segments, and is responsible for a product portfolio that may include financial products, unique market segments, or member channels.

Their primary responsibility is to set the strategy and vision for their portfolio and develop a roadmap to improve their portfolio to be the most desirable, feasible, and viable for Beem and its members.

Some of the goals will be to optimize product performance, automate processes, increase digital adoption, deepen member engagement, and grow share.

As a visionary leader in the business innovation function, the Product Manager prioritizes member needs and bold ideas and finds the right balance with sound business and technology decisions to support an innovative and exciting member journey.

The incumbent is a bridge between business innovation and the broader functional organization and maintains a sound understanding of financial products, technology, and member experience to promote Beem’s aspiration of being a Digital First, People First financial institution.

There are multiple vacancies available for this exciting opportunity! We are looking for individuals with Product experience specifically in the areas of Payments, Wealth Management, Business Banking, and Segments.

This role offers the flexibility of a hybrid arrangement, allowing you to work from any of our Beem Credit Union Locations or remotely.

What you’ll do :

Product Strategy, Research & Development

• Design and manage the product vision and strategy to create and support the product roadmap to drive growth and engagement.
• Maintain proactive awareness of industry best practices, emerging technologies, and competitive landscape; evaluate competitor product and, their effectiveness in meeting member needs, and potential improvements.
• Champion the process of product development and innovation from ideation, through testing, business case development, product launch and in-market performance.
• Develop new product features and functionalities based on member journeys, feedback, and market trends or through the Beem innovation process.
• Manage processes of transition and retirement of existing products.
• Maintain agile product backlogs that align with product roadmap.
• Establish pricing strategy, marketing, legal and financial targets

Product Analytics

• Define product performance metrics and targets.
• Track and analyze product performance through metrics such as user engagement, conversion rates, member feedback and market trends or other KPI’s as appropriate for each product for continuous product improvement.
• Utilize various data analysis techniques and tools to derive actionable insights that inform product development, feature prioritization, and optimization efforts.

Communication & Collaboration

• Collaborate closely with various cross-functional teams, including innovation, strategy, data and analytics, technology, and sales & marketing, to identify opportunities for product improvement and innovation.
• Development of written and other visual communication artifacts such as presentations, and effective communication of concepts to all levels of management
• Communicate ongoing changes and business results with stakeholders and business leaders.
• Champion and advocate products across the organization, ensuring every team member understands the value proposition and member impact.
• Act as a subject matter expert on product management, providing guidance and support to the organization.
• As the business lead, champion major cross-portfolio projects and cross-functional product initiatives, and agile project teams.

A little about your qualifications :

• Bachelor’s Degree in business administration or related area
• Minimum 5+ years’ experience in product management including analytics, roadmaps, and customer journeys
• Knowledge of financial products and services, member segmentation, digital and physical channels and non-traditional competition
• Excellent communication skills both written and verbal, with the ability to tell a story or convey a proposal and obtain buy-in
• Understanding of agile or similar methodology
• Strong understanding of digital concepts
• Equivalent combination of the above may be appropriate

What you’ll gain :

• Competitive base salary; reviewed annually. The salary range for this position is $119,500 to $132,800 starting salary will be based on related education, training, and experience.
• Extended health care, dental coverage, and disability coverage
• Favorable vacation benefits - paid time off to recharge!
• RRSP with Employer contributions, and the option to contribute yourself
• Special banking perks - including mortgage and lending products

At Beem, we are BOLD and Always Welcoming and our values are at the forefront of everything we do!

• B uild Together : You are a team player who thrives on collaboration, sparks ideas, and fosters inclusivity.
• O wn It : You are ready to take charge, drive change, and deliver outstanding results.
• L ead with Agility : You are a dynamic, adaptable thinker who thrives on challenge and innovation.
• D riven by Curiosity : You are eager to explore, learn, and shape the future.

Ready to join?

Visit us at and to learn more about what it’s like to work for Beem Credit Union! We sincerely thank all applicants for their interest;

however, only shortlisted candidates will be contacted for an interview.

We at Beem Credit Union are committed to ensuring inclusive employment practices and an accessible business environment for our employees.

We do not discriminate based on any protected attribute covered by the Human Rights Code and encourage all qualified candidates to apply.

We are committed to a fair and equitable hiring process for all candidates.