Strategy Coordinator

Strategy Coordinator

Since opening nearly twenty-five years ago, Idea Factory has been developing one compelling campaign after another for our clients.

Combining our expertise in strategy, branding, design, digital, and marketing with our passion for getting results, we’ve made great things happen for a roster of clients ranging from the very small to national and international campaigns and this is your chance to get in on the action.

THE ROLE

As the Strategy Coordinator , you’ll work closely with the Director of Strategy to craft innovative marketing strategies.

If you’re in the early stages of your marketing career and eager to learn and grow, this role offers the chance to think deeply about how and why people connect with brands and content.

ABOUT YOU

• You like to explore the why of everything around you, dissecting problems into solvable puzzles and uncovering the hidden threads that connect ideas
• A strong interest in the world around you : from pop culture to social platform innovations, brand campaigns, and more you’re in your element sharing your opinions about what works from a strategic mindset
• Eager to learn, adapt, and grow in a collaborative and fast-paced environment
• Organized with a critical attention to detail that puts those around you at ease, creating a smooth and efficient workflow

RESPONSIBILITIES

• Digging deep into research and data analysis ( eg. competitive analysis, consumer journey mapping, etc ) to connect the dots and develop fresh insights that support brand, marketing, campaign, and content strategies
• Support strategic projects by coordinating, organizing, and sharing information clearly and concisely
• Support efforts to understand our client’s goals, challenges, and dreams for their brand
• Assist in the development of strategy presentations and creative briefs
• Collaborate with IF colleagues as needed to provide strategic support
• Participate in brainstorming sessions to come up with new creative ideas and campaigns
• Provide meeting support as needed : sharing agendas with the team ahead of time, recapping notes, and following up afterwards with next steps
• Come to work with a proactive attitude and a willingness to learn and adapt

QUALIFICATIONS

• Bachelor degree or college diploma; a focus in business or marketing helps
• Previous marketing experience is a bonus, but not required
• Demonstrated strong work ethic and willingness to learn
• You’re a great communicator who can share your thoughts clearly and concisely

WHAT’S IN IT FOR YOU

• Competitive compensation
• Employee group benefits
• A flexible working model (hybrid approach)
• A variety of challenging projects with a diverse client roster
• The opportunity to work at an award-winning agency with some incredible brands
• The chance to learn from some of the province’s leading marketers
• A work-hard, play-hard philosophy
• Monthly team outings, breakfasts, or lunches
• A dog-friendly space

Meaningful work arises from embracing diverse perspectives. Don’t fit all of the criteria, but know you’ll be a star player?

Send in your application!

With a few sentences in your cover letter, tell us about a stand-out marketing campaign you saw recently. Was the creative interesting, or maybe you thought the strategy was insightful?

Let us know what it was, and what made it great.

Idea Factory is an equal-opportunity employer and does not discriminate based on age, colour, ability, national origin, race, religion, sex, gender, or sexual orientation.

We take pride in our inclusive and accessible workplace. If you require any accommodations during the interview process to make it work for you, please let us know.