Talent.com
Odd Bunch
Performance Marketing Specialist (Paid Search)Odd Bunch • Toronto, Ontario, Canada
Performance Marketing Specialist (Paid Search)

Performance Marketing Specialist (Paid Search)

Odd Bunch • Toronto, Ontario, Canada
3 days ago
Job type
  • Full-time
Job description

About Odd Bunch

Odd Bunch is on a mission to make groceries more affordable and accessible across Canada and beyond. We are a fast-growing, sustainable, subscription-based produce service that helps Canadians save thousands of dollars on their grocery bills, supports local farmers, fights food waste, donates to families facing food insecurity, and builds a better planet in the process.

About the role

Paid search is one of our most efficient acquisition channels. We're looking for a paid search specialist to own it end-to-end across three markets at three different stages: Canada, where the account is mature and the job is efficiency and defence; the US, where we're launching and the goal is demand; and Oddies, our Australian brand, with its own voice. Beyond Google, you'll stand up Microsoft Advertising and Reddit as genuine channels and tell us where search demand is moving next. You'll also own paid search for our B2B business. This is a hands-on role in a lean team.

What you'll own

  • Channel strategy & targets: own paid search CPA, blended CAC, and new subscriber volume across all three markets.
  • Google Ads: Search, Shopping, Performance Max, Demand Gen, and YouTube account structure, budget pacing, bid strategy, search term mining, negative keyword hygiene, and RSA testing.
  • B2B lead generation: own paid search for corporate, workplace, and wholesale accounts. Success measured on cost per qualified lead rather than cost per subscriber.
  • Channel expansion: build Microsoft Advertising (Bing and the Audience Network) and Reddit Ads into real channels rather than Google mirrors, and evaluate emerging search surfaces including AI answer engines and shopping agents.
  • Measurement & attribution: reconcile platform-reported conversions against GA4 and Triple Whale, and report cost per new customer rather than cost per conversion.
  • Copy & landing pages: write and test ad copy against hard character limits, and partner with the web/CRO side on paid landing page performance.
  • Platform & tooling: own the paid search stack and drive AI/automation leverage.
  • Leadership reporting: deliver a data-backed narrative with insights and recommendations.

What you bring

  • 2-4 years in paid search or PPC, with direct ownership of a budget and a CPA number (DTC/e-commerce preferred).
  • Deep Google Ads fluency: match types, bid strategies, Performance Max, audience signals, conversion imports, and offline conversion tracking.
  • Experience running more than one market or region; US launch experience preferred, along with the judgment to know when a market needs its own structure.
  • Strong short-form copywriting and stakeholder communication.
  • Operator's reliability: you own commitments end-to-end and flag risk early.
  • B2B or lead-generation paid search is a bonus.

Benefits

  • Free grocery plan
  • Bi-annual performance bonus tied to company and individual targets
  • Health plan available after 3 months
  • RRSP and pension plan available at 12 months
  • 20 days Paid Time Off (PTO)
  • Fully remote within Canada, with flexible hours
  • Strong potential for growth within the company

Create a job alert for this search

Performance Marketing Specialist (Paid Search) • Toronto, Ontario, Canada

Similar jobs

Performance Marketing Manager

Doisttoronto, on, Canada
Full-time

Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money—bringing clarity, confidence, and control to every dollar earned, so they can ... Show more

 • Promoted

Performance Marketing Manager

AntlerToronto, Ontario, Canada
Full-time

King Street East, Toronto, Ontario, Canada, M5A 1L3.At Chexy, we're reshaping the way money moves — making payments smarter, faster, and more rewarding.We started by being the first in Canada to le... Show more

 • Promoted

Performance Marketing Specialist

OfficeSpace SoftwareToronto, ON, CA
Full-time

Performance Marketing Specialist.Performance Marketing Specialist.OfficeSpace is the AI workplace management platform that helps teams plan, connect, and perform in the modern workplace.As a perfor... Show more

 • Promoted

Remote Performance Marketing Strategist for Growth

RemotivateToronto, ON, CA
Remote
Full-time

A results-driven digital marketing agency is seeking a Performance Marketing Strategist to drive client strategy and performance remotely.You will own strategies across SEO and paid media, collabor... Show more

 • Promoted

Dedicated Performance Marketing Manager

Chexy Co.Toronto, Ontario, Canada
Full-time

Lead the charge in performance marketing as a hands-on manager.Drive strategies for Meta and Google Ads, focusing on customer acquisition and app growth initiatives.This independent contributor rol... Show more

 • Promoted

Field Marketing Specialist

Wolverine WorldwideToronto, ON, CA
Full-time

At Merrell, we believe everyone deserves to experience the simple power of being outside.From mountain trails to parks and playgrounds, we all belong in the outdoors.No matter our shape, our size, ... Show more

 • Promoted

Marketing Campaign Specialist

myGwork - LGBTQ+ Business CommunityMarkham, York Region, CA
Full-time

This job is with Quadient, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.Please do not contact the recruiter directly.At Quadient, we... Show more

 • Promoted

Senior Performance Marketing Specialist

Clever Digital MarketingToronto, ON, CA
Full-time

Get AI-powered advice on this job and more exclusive features.CDM is seeking a dedicated Senior Performance Marketing Specialist with Facebook advertising experience and a relentless focus on hitti... Show more

 • Promoted

Performance Marketing Lead

Kōv EssentialsToronto, ON, CA
Full-time +1

Get AI-powered advice on this job and more exclusive features.Performance Marketing Lead (Paid & Lifecycle).Primarily remote (GTA-based) with occasional in-person days at our Burlington studio.Kōv ... Show more

 • Promoted

Performance Coordinator

SuperproperToronto, ON, CA
Full-time

The future of Performance? It's Super Proper.We're looking for a Performance Media Coordinator who lives in the platforms.You're the person who can build a campaign structure cleanly, QA every line... Show more

 • Promoted

Sr. Marketing Specialist, Revenue Marketing

CEI Fleet Collision and SafetyToronto, Canada
Full-time

About the RoleMarketing Specialist, Revenue Marketing exists to translate revenue marketing priorities into well‐managed, executed programs that support commercial sales, pipeline generation, and c... Show more

 • Promoted

Meta Performance Marketing Specialist for Impactful Client Campaigns

RoveirToronto, ON, CA
Full-time

Become an essential part of our marketing team as a Meta Performance Marketing Specialist.Execute and optimize campaigns that fuel growth and enhance brand visibility.This role is centered on hands... Show more

 • Promoted

Performance Marketing Manager

Venn (formerly Vault)Toronto
Full-time

Venn is the fastest-growing B2B fintech in Canada.We're on a mission to transform business banking for Canadian entrepreneurs and are looking to hire A-players interested in disrupting traditional ... Show more

 • Promoted

Paid Media Coordinator: Performance Marketing

Canlan SportsToronto, ON, CA
Full-time

A leading sports recreation operator in Canada is seeking a Performance Marketing Coordinator to support the execution of digital advertising campaigns.You will be responsible for coordinating camp... Show more

 • Promoted

Remote Digital Campaign & Performance Marketing Specialist

FlippToronto, ON, CA
Remote
Full-time

A dynamic digital marketing company in Canada is seeking a Digital Campaign/Performance Marketing Specialist.The role involves managing campaign execution, optimizing performance metrics, and ensur... Show more

 • Promoted

Performance Marketing Strategist Remote Role

DirectiveToronto, ON, CA
Remote
Full-time

Become a Performance Marketing Strategist at Directive Consulting and elevate the success of B2B brands.Employ your marketing expertise in a remote-first environment to exceed client expectations.I... Show more

 • Promoted

Partner Field Marketing Specialist

KinaxisToronto, Ontario, Canada
Full-time

Elevate your career journey by embracing a new challenge with Kinaxis.We are experts in tech, but it’s really our people who give us passion to always seek ways to do things better.As such, we’re s... Show more

 • Promoted

Performance Marketing Manager

VennToronto, ON, CA
Full-time

Venn is the fastest-growing B2B fintech in Canada.We're on a mission to transform business banking for Canadian entrepreneurs and are looking to hire A-players interested in disrupting traditional ... Show more

 • Promoted

Performance Marketing Manager

Venn Software Inc.Toronto
Full-time

Venn is the fastest-growing B2B fintech in Canada.We're on a mission to transform business banking for Canadian entrepreneurs and are looking to hire A-players interested in disrupting traditional ... Show more

 • Promoted

Vancouver Performance Media Specialist — Growth & Optimization - C$50,000 - C$60,000 A Year

Digital marketing agencyToronto, Canada
Full-time

Manage and optimize digital marketing campaigns across platforms to achieve client objectives, requiring analytical skills and tool proficiency. Show more