Digital Marketing Lead Generation Manager

Build the Revenue Engine Behind a Global Industrial Brand

Generating leads is easy.

Building a system that consistently turns technical interest into qualified opportunities quoting activity and revenue growth is much harder.

Thats exactly what theyre looking for.

Our client is seeking a hands-on Digital Marketing - Lead Generation Manager to own and optimize the connection between marketing sales engineering and revenue generation. This is an opportunity for a marketing professional who enjoys building systems improving accountability and creating measurable business impactnot simply launching campaigns and reporting on clicks.

If youre passionate about revenue marketing HubSpot sales alignment and transforming data into growth this role offers the chance to make a significant impact within a growing industrial manufacturing company.

Why This Opportunity Matters

At our clients marketing is expected to contribute directly to business growth.

Theyre looking for someone who can create a structured and measurable demand generation engine that moves prospects through the entire customer journeyfrom initial awareness to qualified opportunity quoting activity and recurring revenue.

Youll work closely with Sales Application Engineering Design Engineering and Leadership to ensure every qualified opportunity receives the attention follow-up and support required to generate commercial results.

This role is ideal for someone who wants ownership visibility and the opportunity to directly influence company growth.

About Our Client

Our client designs and manufactures high-performance mixers and agitators used in industrial process applications around the world. Our customers operate in industries including energy chemicals water treatment mining and natural resources.

What differentiates us is not simply our equipmentits our ability to understand customer processes and deliver engineered solutions that improve operational performance and create measurable value.

As they continue to grow they are investing in the systems processes and talent needed to strengthen our market presence and accelerate revenue growth.

What Youll Lead

As Digital Marketing - Lead Generation Manager youll take ownership of the companys inbound demand generation and revenue marketing systems.

Your focus will include:

• Building and optimizing a scalable inbound lead generation engine
• Managing and enhancing the HubSpot Marketing Hub and Sales Hub
• Improving lead flow lifecycle management and lead quality
• Driving stronger MQL-to-SQL conversion performance
• Supporting quoting activity through better lead nurturing and sales alignment
• Reactivating dormant accounts and strengthening recurring customer revenue
• Creating dashboards reporting systems and revenue visibility for leadership
• Managing external marketing agencies and technology vendors
• Establishing accountability and performance measurement across campaigns and initiatives

Youll also play a key role in improving communication and collaboration between Marketing Sales Application Engineering Design Engineering and Leadership teams.

What Success Looks Like

In this role success is measured by outcomesnot activity.

Youll know youre making an impact when:

• Marketing-qualified leads consistently convert into sales opportunities
• Lead response times improve
• Quote activity increases from qualified opportunities
• HubSpot data becomes cleaner more reliable and more actionable
• Recurring customer revenue grows through account engagement initiatives
• Sales teams demonstrate stronger follow-up discipline
• Leadership gains clear visibility into pipeline and revenue performance
• Marketing investments generate measurable business results

Requirements

Required

• 5 years of experience in Demand Generation Revenue Marketing Marketing Operations Sales Operations or Revenue Operations
• Advanced hands-on experience with HubSpot Marketing Hub and Sales Hub
• HubSpot implementation and optimization experience
• Experience developing email campaigns nurture programs lead scoring systems segmentation strategies and marketing automation workflows
• Experience managing MQL-to-SQL conversion processes in a B2B environment
• Strong CRM management reporting and analytics capabilities
• Excellent communication and stakeholder management skills

Preferred

• Experience in industrial manufacturing engineered products OEM process equipment or technical B2B environments
• Experience integrating HubSpot with ERP systems quoting tools or sales automation platforms
• Account-Based Marketing (ABM) experience
• Experience reactivating dormant accounts and driving recurring revenue growth
• Experience leading inside sales teams or supporting sales operations
• Experience leveraging AI tools to improve marketing execution CRM quality or sales productivity
• Vendor management experience with agencies and external service providers

What Makes You Successful

• Youll thrive in this role if youre equally comfortable thinking strategically and executing tactically.
• You understand that successful demand generation requires more than campaignsit requires process discipline strong systems sales alignment and relentless optimization.
• Youre highly proficient with HubSpot and enjoy building workflows dashboards lead scoring models lifecycle processes and automation systems that improve business performance.
• You have experience working in B2B environments and understand how to market technical products engineered solutions industrial equipment or complex services.
• Youre analytical data-driven and confident working with sales teams to improve lead conversion and revenue outcomes.
• Experience with manufacturing industrial markets OEMs capital equipment engineered products or technical sales environments will be highly valued.

Benefits

Whats In It For You

• Opportunity to own and shape the companys demand generation strategy
• Direct exposure to leadership and company-wide decision-making
• High visibility and measurable impact on revenue growth
• Collaboration with technical engineering and commercial teams
• Opportunity to build scalable systems that influence long-term business success
• Competitive compensation package
• Career growth opportunities within a growing industrial manufacturer

If youre looking for a role where marketing is directly connected to revenue where systems matter as much as creativity and where your work will have a visible impact on business performance wed love to hear from you.

Apply today and tell us about your experience with demand generation HubSpot revenue marketing and building systems that turn interest into measurable business results.

Employment Type : Full Time
Experience: years
Vacancy: 1