District Manager

Position Summary

Are you ready to take your career to the next level with a global leader in the wine and spirits industry? As a sole contributor, the District Manager plays a pivotal role in driving sales success within a dynamic and supportive team. Reporting to the Sales Manager Alberta, you will be responsible for achieving sales targets and fostering strong relationships with our Retail customers in your territory.

This customer-facing role is perfect for someone who thrives on interaction, is highly organized, self‑motivated, and has a strong desire to succeed. The ideal candidate will live in or be willing to relocate to the Edmonton area.

Salary range: $54,080.00 to $67,600.00. Base salaries are determined during the interview process based on experience and role scope.

Responsibilities

• Drive Sales Growth: Promote and increase sales within your territory by executing national and regional marketing strategies while adhering to company policies, resources, and budgets.
• Expand Distribution: Increase the overall distribution of our core and agency brands in retail stores, private stores, and support licensees.
• Set and Achieve Objectives: Develop sales objectives and oversee activities at all retail outlets to ensure success.
• Launch of New Products: Manage the introduction of new products to the market.
• Execute Promotions: Implement merchandising and promotional programs in line with national and regional strategies.
• Track and Report: Maintain call account tracking, administrative reports, and manage shelving and display programs.
• Manage Budgets: Oversee the advertising and promotion budget within fiscal allocations as outlined by the regional office.
• Collaborate Effectively: Work cooperatively and effectively within a team environment, contributing to overall team objectives and dynamics.
• Adapt and Grow: Perform other duties as required, demonstrating flexibility and a willingness to learn.
• Market and Environment: Develop and maintain a deep knowledge of the business landscape, including key players, distribution channels, and category trends to maximize business opportunities.
• Portfolio Brands & Products: Understand and position our brands within the competitive landscape to offer adequate solutions to stakeholders.
• Commercial Planning & Strategy: Define and implement a commercial plan aligned with our strategy, considering both short and long‑term market characteristics.
• Drive for Sales Results: Assess, recommend, implement, and evaluate commercial activities to optimize performance and ensure excellence in execution.
• Negotiation Skills: Manage customer needs and requests through effective negotiation techniques to achieve our objectives.
• Influencing & Networking: Establish and develop mutually beneficial business relationships with key stakeholders through cooperation and strong interpersonal skills.
• Contracts, Prices & Trade Terms: Design, manage, and optimize contracts, prices, and trade terms to drive profitability and sustainable growth.
• Consumer/Shopper Insights: Capture and leverage consumer insights to develop actions that appeal to consumer needs.
• Analytical Thinking: Analyze information to make effective recommendations and develop operational actions.
• Organization & Planning: Prioritize tasks and manage time and resources efficiently in a changing environment.
• Financial Acumen & Sales: Integrate revenue and profitability aspects within sales activities to generate the greatest ROI within budget guidelines.

Qualifications

• Minimum of 2 years of related outside sales experience.
• 3+ years of related experience in the wine and spirits industry is an asset.
• University degree or relevant work experience.
• Strong communication and interpersonal skills.
• Proficient in Microsoft Office.
• Self‑motivated and self‑directed.
• Strong time management and organizational skills with attention to detail and accuracy.
• Team player.
• Travel required within the territory and provincial sales meetings.
• Valid driver’s license in good standing. Company vehicle provided.

Target Hire Date: 2026‑07‑20

We welcome applications from all qualified individuals. We are committed to fostering a workplace that reflects the diversity of the communities we serve. Persons with disabilities are provided reasonable accommodations for the hiring process. To request accommodation, please contact our Human Resources Department at Accessibilty.Canada@pernod-ricard.com.

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