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Canadian Tire Corporation, Limited
Merchandising ManagerCanadian Tire Corporation, Limited • Laval, QC
Merchandising Manager

Merchandising Manager

Canadian Tire Corporation, Limited • Laval, QC
30+ days ago
Salary
CA$81,000.00–CA$106,000.00 yearly
Job type
  • Full-time
Job description

What you’ll do

This role ensures Quebec Dealers are supported by strong, well‑executed advertising and merchandising strategies, enabling alignment between provincial and national initiatives. The Quebec Merchandising Manager plays a key role in driving consistency, performance, and commercial impact across the province.

Key Responsibilities

Committee support

  • Provide ongoing support to the Quebec committees including Advertising, Automotive and FMA.
  • Prepare agendas, presentations, and material for provincial meetings and committee discussions.
  • Act as a central point of contact between committees and corporate partners.

Advertising & Promotional support

  • Lead planning for merchandising, advertising, and promotional initiatives across Quebec with Dealers and Corporate partners ensuring business objectives alignment.
  • Lead execution and deployment of local advertising and promotions. Continuously innovate to find new ways to reach our customers to drive sales.
  • Liaise with national advertising team, to ensure regional initiatives complement national plans and align with Quebec market needs
  • Consult with Montreal Advertising Agency on national advertising campaigns to ensure relevancy for the QC Market, as required
  • Support the FMA Committee in the implementation of large‑scale commercial opportunities, working closely with merchants and suppliers.

Budget & Performance Management

  • Negotiate local advertising and promotional programs with vendors to maximize return on investment.
  • Track, analyze, and present performance results to committees and stakeholders, ensuring clear visibility on outcomes and ROI.

Communication

  • Communicate major commercial opportunities to Quebec Dealers on behalf of the CCMQ.

What you bring

  • Experience developing and implementing targeted social media campaigns designed to reach Quebec customers, leveraging platforms such as Facebook, Instagram, and TikTok to showcase promotions and drive store traffic.
  • Experience collaborating with influencers and content creators to amplify brand messaging and engage new audiences, ensuring strategies resonate with local market preferences.
  • Use of analytics tools to track social media performance, reporting results to committees and stakeholders to demonstrate impact and inform future initiatives.
  • Experience in merchandising, marketing, advertising, and retail operations
  • Proven ability to collaborate with Dealers, suppliers, and cross‑functional teams
  • Experience in a governance or committee environment
  • Bilingual (French & English) required
  • Strong planning, coordination, and organizational skills
  • Analytical mindset with experience tracking and reporting results

We’re always looking for great talent! In addition to competitive pay, we offer:

  • Comprehensive benefits and retirement programs
  • Performance incentives, Continuing Education Programs
  • Other perks to support your well-being
  • Career growth opportunities and product discounts

Our typical hiring range is between $81,000 and $106,000. Salary decisions are also dependent on other factors such as your experience, industry benchmarks, internal equity and other role-specific requirements. For critical roles, the compensation offering will be reviewed to ensure alignment with market rate and conditions and the unique value you bring to the role.

#LI-MM2

This posting represents an existing vacancy within our organization.


We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.

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Merchandising Manager • Laval, QC

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