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NETINT Technologies Inc.
Content & Product Marketing LeadNETINT Technologies Inc. • Burnaby, BC, Canada
Content & Product Marketing Lead

Content & Product Marketing Lead

NETINT Technologies Inc. • Burnaby, BC, Canada
30+ days ago
Job type
  • Full-time
Job description

Job Description

Job DescriptionSalary: $90-110,000 CAD

About NETINT Technologies Inc.


NETINTTechnologiesisadeveloperofintelligentsiliconsolutionsfordata-intensiveapplications.ItsCodensityportfolioenablesenterprise,clouddatacenters,andcontentproviderstodeployhigh-performanceapplicationsthattheycanscalewithoutlimitwhileminimizingtheirdatastorageandprocessingcosts.NETINT,foundedbyanexperiencedteamofstorageSoCveterans,isaCanadianventure-fundedstartupwithR&DfacilitiesinVancouverandToronto.Formoreinformation,visitnetint.ca.


JobScope-Content&ProductMarketingLead


Todateover1trillionminutesofvideowereencodedusingNETINTVideoProcessingUnits(VPUs).Fromcloudgamingandreal-timeinteractivevideotothemassivelive-streamingplatforms,wearetheengineunderthehoodofthemodernvideoplatform.

Andhonestly?Werejustgettingstarted.


Wearelookingforararebreedofprofessional:aTechnicalContentProducerwithaProductMarketingsoul.Thisisnta"fluffy"marketingrolewhereyoulljustbecheckingcommasandmanagingfreelancers.Weneedastorytellerwhocangotoe-to-toewithourengineers,understandthenuancesofASICsandvideoencoding,andthenflipthatknowledgeintoahigh-convertingnarrativethatmakesaCTOsay,"Theygetit.Weneedthis."


WhatYoullDo(andhowwellbuildthisaroundyou)

Webelieveinplayingtopeoplesstrengths.Whilethecoreofthisroleisproducingworld-classcontent,wewantyoutohaveahandinthe"Why"and"How"ofourcontentstrategy.Whichmeansyoulldothefollowingthings:


  • MastertheMessage:Youwilltakeownershipofourtechnicalvaluepropositions.Youarentjustwritingaboutfeatures;youredefiningourpositioninthemarket.
  • BridgetheTechnicalGap:Youlltranslatecomplexengineeringspecsintoclear,compellingcontent.Youwillbecome(oralreadyare)anexpertinvideoencoding,transcoding,andstreamingarchitectures.
  • DriveProductStrategy:YoullworkcloselywiththemanagementteamtosupportourGo-To-Market(GTM)strategies,ensuringourmessagingalignswiththeactualpainpointsofourcustomers.
  • BetheCreativeEngine:Fromvideoscriptsanddeep-divewhitepaperstosalesdecksandsocialsnippets,youllbetheprimaryarchitectofourexternalvoice.
  • CompetitiveIntelligence:Youllhelpuskeepaneyeonthehorizon,understandingthecompetitivelandscapetoensureourcontenthighlightsouruniquetechnicaladvantages.


AboutYou

  • Yourea"TechnicalCreative":Youlovethechallengeofmakingacomplexhardware-softwareintegrationsoundlikethemostexcitingthingontheplanet.
  • NoFluffAllowed:Youpreferdataoverbuzzwords.Youwriteforclarity,impact,andaction.
  • CuriosityisYourSuperpower:Ifyoudontknowhowaspecificcodecworkstoday,youllbeanexpertonitbynextTuesday.
  • Flexible&Scrappy:Youthrivein"ambiguity."Yourecomfortablewearingdifferenthatsandhelpingalean,fast-movingteamwin.
  • AFinisher:Youdon'tjusthavegreatideas;youexecutethem.Youenjoythe"doing"asmuchasthe"thinking."
  • YouareAIFirst:YoudontbelievethatAIiskillingthecraftofwriting,insteadyouembracethesuperpowerthatisAIwhenanexpertwordsmithleveragesthepowerofanLLM.


YourToolkit

  • ExpertWriting&Messaging:Theabilitytocraftnarrativesthatpullreadersinanddrivethemtotakeaction.
  • VideoEcosystemKnowledge:Deepfamiliarity(oraveryfastlearningcurve)withvideostreaming,encoding(H.264,HEVC,AV1),andcloudinfrastructure.
  • ProductMarketingInstincts:ExperienceinB2Bpositioning,salesenablement,andunderstanding"IdealCustomerProfiles"(ICPs).
  • ProjectManagement:ExperiencetrackingcontentlifecyclesfromideationtoROIanalysis(Hubspotexperienceisahugeplus!).
  • Collaboration:AnaturalabilitytoworkwitheveryonefromR&DengineerstoC-suiteexecutives.


WhyNETINT?

Weknowyouhaveoptions.AtNETINT,youwontbeburiedinlayersofcorporatebureaucracy.Youwillhaveadirect,visibleimpactonhowtheworldconsumesvideo.Weofferacompetitivesalaryandateamthatisaspassionateaboutinnovationasyouare.


Thisroleiswhatyoumakeofit. If you are a high-level communicator with 68 years of B2B tech experience who isn't afraid to get your hands dirty in the technologyand youre most alive when moving markets with your wordswe want to talk to you.


Wethankyouforyourinterest,however,onlycandidatesselectedforaninterviewwillbecontacted.




AcknowledgmentandAgreement


NETINTTechnologiesInc.isanequalopportunityemployerandstrivestoensurethatitshiringprocessmeetstheneedsofallpersonswithdisabilities.Assuch,NETINTwillprovidereasonableaccommodationforanyapplicant,asrequestedduringthehiringprocess.

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Content & Product Marketing Lead • Burnaby, BC, Canada

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