Jr. Digital Marketing Strategist (Paid Media)

Overview :

Sweat Pants Agency, renowned for driving exceptional growth and being the force behind multiple INC #1 Fastest-Growing Companies, is seeking a dynamic Jr.

Digital Marketing Strategist. This role offers a unique opportunity to work alongside some of the industry’s best marketers, contributing to groundbreaking campaigns for a range of high-profile clients.

This is an extremely rare opportunity. We usually only hire people that are already at the top in their field. Why? Because it is an investment of our time to help you develop.

But, we have made the decision that we want to commit to someone's growth. With newer services in the business, such as some of our creative services, there is a lot of white space for the right individual.

Role

Sweat Pants Agency is now hiring an expert Digital Marketing Strategist to lead in the success, and growth of our clients’ paid media channels.

As a Digital Marketing Strategist , you will own the strategy and decision-making behind our clients' Meta ad accounts (and other paid ad channels), take charge of the ad creative process, and collaborate on CRO, offers and funnel testing.

What is a Digital Marketing Strategist ? Let's face it, managing an ad account is more than understanding how to make the best media buying decisions.

While advanced-level media buying is a non negotiable skill for the role, Digital Marketing Strategists on our team are growth partners.

A Digital Marketing Strategist is someone who can recognize patterns, identify trends, and make decisions outside of the ad platform that improves in-platform results.

Requirements

Key Responsibilities

• Assist in client reporting and onboarding, ensuring a smooth and efficient process.
• Conduct thorough data analysis to inform media buying strategies.
• Set up and manage reports, with a preference for candidates experienced in Looker & Supermetrics.
• Collaborate with the senior media buying team in managing and optimizing our creative processes.
• Engage in extensive market research, including analyzing customer reviews, surveys, and competitor strategies.
• Participate in scripting content, coordinating with actors, and liaising with video editors.
• Generate innovative ideas for static advertisements.
• Actively contribute to campaigns on Meta Ads, TikTok, and other digital platforms.

Qualifications

• Passion for marketing with an ambition to become a top-tier marketer.
• Strong writing skills and an understanding of basic copywriting principles.
• Experience in e-commerce marketing and familiarity with Meta Ads is advantageous.
• Ability to work creatively and analytically in a team-oriented, fast-paced environment.
• Excellent communication and organizational skills.

Our Core Values Non-Negotiable

• Curiosity
• Humility
• Ownership
• Transparency
• Fearlessness

If these values don’t resonate with you, let’s not waste each other's time don’t apply. We live by these every day, and we expect you to as well.