Digital Marketing & Analytics Manager

Overview

Position : Digital Marketing & Analytics Manager

Location : Vaudreuil-Dorion, QC or Burlington, ON

Workplace flexibility : We do require a minimum presence in office of 3 days a week.

Status : Permanent, full-time. This is a newly created role.

At Quadra Group, we’re driving transformation through innovation, data, and customer-centric strategies. We’re looking for a dynamic leader to spearhead our digital selling strategy and elevate our marketing capabilities through technology, analytics, and AI. We are currently seeking an innovative Digital Marketing & Analytics Manager to join our Powerhouse! Reporting to the Director of Marketing, the ideal candidate will bring strong digital marketing expertise to help Quadra drive our sales and customer engagement. This person will bring their Pardot / Salesforce Marketing Cloud experience to drive creative campaigns while leading a team of Digital Marketing Specialists.

At Quadra, we put people first so that together, we can reimagine the possibilities. Quadra is one of North America\'s leading chemical and ingredients distributors. We have facilities across Canada and in select markets in the United States. We are a rapidly growing company with long-term commitment for our employees. We are looking for a candidate who will embody our company’s values. We offer you the opportunity to be part of a certified Great Place to Work ® collaborative, innovative and determined team within a growing, people-oriented organization. You will also get to work with dynamic colleagues who are eager to share their knowledge with you.

What would be your main responsibilities as a Digital Marketing & Analytics Manager?

• Digital Campaign Management : Design, execute, and optimize integrated digital marketing campaigns to drive customer acquisition, engagement, and retention.
• Long term vision : Bring long-term marketing strategies and vision in order to drive sales and customer engagement while ensuring we are up to date in terms of digital marketing and digital sales.
• Data & Analytics Leadership : Leverage tools like Salesforce CRM, Marketing Cloud, Pardot, and Google Analytics to track performance, analyze customer journeys, and guide decision-making.
• AI & Marketing Innovation : Identify and implement AI-powered tools for enhanced targeting, personalization, lead scoring, and customer insights.
• Website Optimization : Oversee website performance and analytics. Drive improvements in SEO, UX, conversion rates, and content effectiveness.
• Reporting & Insights : Build executive-level dashboards and reports to communicate marketing KPIs and campaign impact to leadership.
• People Management : Lead and mentor digital marketing specialists, motivate team to achieve high performance. Monitor results, solve problems, oversee recruiting, performance management, and all aspects of their team.
• Improve process workflows
• Manage relationships with external vendors, media partners and agencies. Handles negotiation and manage relationships with vendors.
• Cross-Functional Collaboration : Partner with Corporate Marketing, Sales, Product Management, Operations, and IT to deliver seamless digital experiences and maximize data-driven opportunities.
• Customer Segmentation : Refine and expand segmentation strategies using CRM data to unlock targeted outreach and business value.
• Compliance & Best Practices : Ensure all digital marketing initiatives comply with privacy and data protection regulations.

Qualifications

Please note that this position requires hands-on experience with Pardot / Salesforce Marketing Cloud .

At Quadra, we offer you the opportunity to be part of a professional, fun, innovative and committed team in a growing, people-oriented, Great Place to Work ® certified organization. In addition to being Great Place to Work® certified, Quadra has been recognized as one of the Best Managed Companies for 22 years and as a Best Workplaces in Canada ® in 2025! You will work with dynamic colleagues who are eager to share their knowledge with you.

Benefits

Compensation Information : The annual base pay range for this position is expected to be $88,100 to $148,625. Base pay is a guideline and total compensation will vary based on knowledge, skills, education, and experience. Base salary is part of the total rewards package; this role will also be eligible for a generous incentive program and full benefits. Quadra\'s salary ranges are benchmarked and determined by role and level.

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Quadra supports and values diversity and offers equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status and gender identity. Quadra also welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We recognize that some people do not identify themselves as either male or female. Therefore, whenever possible, we have opted for a gender-neutral wording in a non-discriminatory spirit.

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