Vp marketing Jobs in North York, ON

for more information. Here at Rakuten Kobo Inc. we offer a casual working start-up environment and a group of friendly and talented individuals. Our employees rank us highly in terms of commitment to work / life balance. We realize that for our people to be innovative, creative and passionate they need to feel valued and supported. We believe in rewarding all our employees with competitive salaries, performance based annual bonuses, stock options and training opportunities.

• The Role :
• The VP, Marketing will lead a talented team of professionals in PR, Social, Content Marketing, Creative Services, Product Marketing and Integrated Marketing Strategy and identify opportunities to build a best in class, centre of excellence for brand marketing and communications, ensuring quality and efficiency. An inspirational leader and collaborator, the VP will model a learning-hungry culture, understanding customer needs and crafting solutions to grow brand awareness, familiarity, consideration, reputation and NPS. They will elevate an international challenger brand and create competitive product positioning, plan integrated marketing campaigns, and engage audiences through product lifecycle communications to support customer acquisition, retention and sales objectives.
• The Responsibilities :
• Develop a clear messaging hierarchy that aligns product / service benefits with core motivations of booklovers through the customer journey : from curiosity to conversion Experience integrating 360 marketing and communications plans with experience depth in one or more functional practice area Ability to influence, lead change and partner across teams 15+ years of experience in senior brand and / or marketing communications roles, preferably within ecommerce, consumer electronics and / or media / content industries Ability to attract talent, build and motivate teams, and cultivate effective relationships with agency partners Exceptional leadership, communication, and presentation skills Ability to balance vision and passion with streamlined processes, execution and budget management Both B2C and B2B experience ideal International experience an asset Full benefits starting from your first day Owned by Tokyo-based Rakuten and headquartered in Toronto, Rakuten Kobo Inc. is one of the most advanced global ecommerce companies, with the world’s most innovative e-reading services offering more than 6 million eBooks and audiobooks to 30 million + customers in 190 countries. Kobo delivers the best digital reading experience through creative innovation, award-winning e-readers, and top-ranking mobile apps. Kobo is a part of the Rakuten group of companies. Rakuten Kobo would like to thank all applicants for their interest in this role however only qualified candidates will be shortlisted.#J-18808-Ljbffr