Join our creative, dynamic and impactful marketing team and lead consumer acquisition journeys from awareness to conversion working with like-minded, digitally oriented marketers.

As the Digital Performance Manager, you will be part of Keter’s NA marketing team that creates content, campaigns and digital media plans. You will collaborate across an integrated team of internal and external partners to ensure media plans are delivered flawlessly and in line with Keter’s standards and Brand business objectives. You will report to the Keter’s VP of Marketing.

With its global reach, working in Keter means daily contact with global functions across the company all working together in collaboration and sharing and best practices. This is an exciting opportunity to make an impact in the company’s direct-to-consumer digital journey, primarily focused on the US.

Key Responsibilities :

• Play a key role in optimizing performance on Keter.com, our Direct-to-Consumer platform
• Responsible for Paid Performance across google search, PMAX, social and programmatic : overseeing campaign execution by third party, monitoring ongoing performance, optimizing each campaign, approving budget and content, ensuring we meet KPI goals.
• Collaborate with the broader media team to build capability and / or make strategic shift recommendations within platforms.
• Manage daily communications with internal and external stakeholders to ensure holistic execution (from copy, graphic design, monitoring ads, looking at data, updating reporting etc)
• Demonstrate experience and an understanding of the full consumer journey : awareness to conversion, and provide insights into what’s performing / not performing and suggestions to improve.
• Own sharing insights and data internally within the organization. This includes updating monthly reports and weekly insight updates.
• Responsible for overseeing our newsletter execution : this includes learning the platform and testing newsletters before they are sent and looking into ways of improving content and newsletter execution

Internal Coding : INDHP

Skills and Competencies :

Education, Training and Experience