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Marketing manager • east york on
Marketing Manager
MotiveToronto, Ontario, Canada- Promoted
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Marketing Manager
MotiveToronto, Ontario, Canada- Full-time
Who we are :
Motive empowers the people who run physical operations with tools to make their work safer more productive and more profitable. For the first time ever safety operations and finance teams can manage their drivers vehicles equipment and fleet related spend in a single system. Combined with industry leading AI the Motive platform gives you complete visibility and control and significantly reduces manual workloads by automating and simplifying tasks.
Motive serves nearly 100000 customers from Fortune 500 enterprises to small businesses across a wide range of industries including transportation and logistics construction energy field service manufacturing agriculture food and beverage retail and the public sector.
Visit to learn more.
About the Role :
Motive is looking for a Marketing Manager for Canada to lead high-impact regional marketing programs that drive awareness pipeline and revenue across the Mid-Market and Enterprise segments.
In this role you will own the strategy and execution of localized programs that fuel demand elevate Motives presence across Canada and strengthen sales alignment. Youll partner closely with Sales leadership Product Marketing Demand Gen Field Marketing and our global marketing teams to bring high-quality campaigns and in-person experiences to life.
This is a hands-on role for a marketer who thrives in a fast-paced environment knows how to deliver measurable pipeline impact and can balance strategic thinking with strong execution.
What Youll Do :
- Own the development and execution of Canada-specific marketing programs aligned to regional revenue and pipeline goals.
- Build strategic plans across Mid-Market and Enterprise segments that address regional opportunities competitive pressures and customer needs.
- Translate global campaign frameworks into localized Canada-ready programs that resonate in-market.
- Plan and run a mix of field events executive experiences trade shows partner activations and digital programs that drive qualified pipeline.
- Deliver multi-channel campaigns across email digital social and sales-aligned motions.
- Act as the primary marketing partner for regional Sales teams ensuring tight collaboration clear communication and strong follow-through.
- Lead local content creation including social posts event promotion landing pages and customer-facing assets.
- Support customer marketing initiatives that generate proof points case studies and advocacy.
- Collaborate with external PR partners to amplify Motives presence across Canada and reinforce our leadership in fleet safety compliance and operations.
- Build targeted segment-specific campaigns to generate high-intent leads and increase sales productivity.
- Ensure programs consistently align with sales priorities market dynamics and Canadas pipeline needs.
- Partner with Sales on pre- and post-event plays SDR follow-up and performance tracking.
- Track program performance using KPIs across leads SQOs pipeline ACV and influenced metrics.
- Provide insights and clear readouts during weekly monthly and quarterly business reviews.
- Continuously optimize programs based on data feedback and regional market signals.
- Oversee regional marketing budgets to ensure efficient impact-driven spending.
- Manage external vendors for events creative and production.
- Collaborate with key partners to develop joint programs that expand reach and pipeline creation.
What Were Looking For :
Pay Transparency
Your compensation may be based on several factors including education work experience and certifications. For certain roles total compensation may include restricted stock units. Motive offers benefits including health pharmacy optical and dental care benefits paid time off sick time off short term and long term disability coverage life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits .
The compensation range for this position will depend on where you reside. For this role the compensation range is :
Canada
$88000
$132000
CAD
Creating a diverse and inclusive workplace is one of Motives core values. We are an equal opportunity employer and welcome people of different backgrounds experiences abilities and perspectives.
Please review our Candidate Privacy Notice here.
UK Candidate Privacy Notice here.
The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motives policy to require that employees be authorized to receive access to Motive products and technology.
Required Experience :
Manager
Key Skills
Business Development,Customer Service,Apache,Market Research,Customer Relationship
Employment Type : Full Time
Experience : years
Vacancy : 1
Monthly Salary Salary : 88000 - 132000