Market research manager Jobs in North York, ON

Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world : Life in all its fullness for every child.

You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good :

For Children. For Change. For Life.

Position : Market Research Analyst

Reports to : Manager, Research & Insights

Position Term : Full Time Permanent

Primary Location :

Workplace Type : Hybrid

Job Purpose :

The Market Research Analyst will focus on supporter insights and enabling data governance capabilities. The role will work closely with cross-functional teams to provide valuable insights into supporter behavior, preferences and trends while ensuring data integrity for our supporter data. They will play a critical role in shaping the strategic direction of our engagement efforts by leveraging data to inform decisions and improve supporter experience. They will also be responsible for maintaining and communicating Supporter Insights from all Voice-of-the-Customer feedback, operationalizing the program.

Responsibilities :

Research & Supporter Insights – 80%

• Maintain Voice of the Customer feedback capabilities
• Execute activities that lead to the achievement of the project deliverables
• Coordinate and collate KPIs, and present on a real time, weekly, monthly, quarterly and annual basis
• Manage VoC methodology, including tracking and explaining customer experience and brand metrics, customer feedback and sentiments, key drivers, and other relevant key performance indicators
• Liaise with internal IT teams and external vendors to maintain integrations with primary feedback data sources
• Ensure VoC metadata from feedback sources are updated to accommodate additional use cases
• Understand, test and target marketing initiatives and understand how it impacts / optimizes the customer experience
• Drive change management initiatives to ensure shift to customer centricity
• Educate and train the organization on the value of customer feedback and voice of the customer data and analytics, through the utilization of self-serve tools as well as interpretation of results to action the relevant insights
• Ensure all key processes for workflows and data transfers are documented
• Recommend updates to feedback sources or dashboard that will improve the end user’s ability to derive actionable insights
• Track and quantify the value of customer experience improvements generated from VoC insights

Data Governance and Quality Assurance – 20%

Qualifications :

Why Consider Us?

We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed.

Our Core Values : We are committed to the Poor. We are Christian. We are Stewards. We value People. We are Partners. We are Responsive.

Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership.

World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries.

World Vision Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Thank you for your interest; however only those applicants selected for an interview will be contacted.

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