Digital marketing Jobs in Crowsnest Pass, AB

Mainstreet Equity Corp. (TSX : MEQ) is a publicly traded, mid-market multifamily real estate company with more than 18,700 rental units across Western Canada. From our Calgary head office, our marketing team supports close to 500 properties with digital campaigns, listings, and strategy. We are hands‑on, fast‑moving, and focused on turning online interest into tours, applications, and long‑term residents.

About the Role

We’re seeking a proactive and organised Digital Marketing Specialist who can own both the performance side of digital and the operational backbone that makes it work.

In this role, you’ll plan and optimise campaigns, manage our properties’ presence across the website and listing platforms, ensure tracking is tight, and keep the leasing funnel optimised. You’ll be trusted to manage your workload independently while working closely with the rest of the marketing and leasing teams, spotting issues before they become problems and bringing forward ideas to improve how we generate leads and support leasing.

You’ll also be encouraged to use AI‑powered tools (for research, content drafts, testing ideas, and reporting) to work smarter and scale your impact.

If you enjoy a mix of hands‑on campaigns, deep work in tools and dashboards, and real‑world impact on vacancy and leasing, this role is for you.

What You’ll Do

• Manage paid listings and featured placements on major rental platforms, ensuring high visibility for priority buildings.
• Plan, build, and optimise digital campaigns that drive rental enquiries across search, social, and key rental listing channels.
• Monitor and improve SEO and local presence by optimising property descriptions, city pages, home‑page content, blogs, and local business listings.
• Create and update property pages on the corporate website, ensuring updates are visible and optimised across all platforms.
• Support website improvements and redesign projects by managing content migration, QA checks, and day‑to‑day CMS updates.
• Implement and maintain tracking for campaigns and lead sources using GA4, SEMrush, Google Tag Manager, Looker Studio, and other web tools, with clear and consistent UTM structures.
• Audit tracking and routing regularly to ensure forms, calls, emails, and leads are being captured and attributed correctly.
• Produce recurring lead‑generation and performance reports for buildings, cities, and the overall portfolio, highlighting trends, issues, and recommendations.
• Collaborate with leasing and operations teams to align campaigns and listing efforts with vacancy priorities, renovations, and market needs.
• Coordinate property media (photos, virtual staging / video where applicable) and ensure assets are uploaded, tagged, and used effectively in campaigns and listings.

What You Bring

Details & How to Apply

Interested?

Please send your resume, any relevant portfolio or examples of campaigns and / or property listing projects you’ve managed or fully participated in, and a cover letter describing a lead‑generation campaign or listings optimisation project you’re proud of (and why).

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