Marketing Manager
Our client is seeking a creative and hands-on Marketing Manager to join their team in Calgary. This exciting role is ideal for someone with 3+ years of experience in marketing, events, and social media.
The role focuses on building strong relationships with entrepreneurial tenants, organizing community-driven events, managing marketing budgets, and creating data-driven campaigns to enhance the property’s presence.
If you have a passion for strategic marketing, event planning, and leveraging analytics to drive success, this is a great opportunity to make an impact in a unique retail setting.
Your success will be defined by your ability to :
- Foster strong relationships with entrepreneurial tenants and owners to understand their needs, enhance collaboration, and tailor marketing efforts accordingly.
- Plan, execute, and promote tenant- and community-focused events that increase foot traffic, improve brand perception, and foster engagement within the property
- Analyze event attendance, social media performance, and sales data to evaluate ROI and refine marketing initiatives for greater impact.
- Strategically allocate and manage marketing budgets for events and campaigns, ensuring cost-effective outcomes while achieving high-impact results.
- Work closely with the General Manager and other team members to align marketing strategies with operational goals and maintain a cohesive team environment.
Your strengths include :
- 3+ years of experience : Demonstrated expertise in marketing, event planning, and social media management, with a proven track record of driving engagement and brand awareness.
- Relevant education such as a Degree or Diploma in Marketing, Communications, or Events
- Proven ability to execute event marketing, social media campaigns, and brand awareness initiatives in a customer focused environment
- Relationship building : Strong communication and interpersonal skills to effectively connect with tenants, owners, and the on-site team
- Analytical mindset : Skilled in collecting and interpreting data to guide decisions and measure the success of marketing initiatives.
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