VP GAD CRM - 1 year contract

Company Description

Publicis is an omni-channel communications agency with over 600 employees across our Canadian operations. The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise.

Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program.

With a strong, active and familial culture, Pub United is the agency's social club, hosting events as wide reaching as Curling, Trivia Nights and more.

Job Description

THIS IS A 1 YEAR CONTRACT

The VP GAD CRM will provide strategic oversight and direction on all client

marketing activities for a group of accounts and help drive business growth by unlocking

client's business opportunities.

The VP GAD CRM will lead a team and be accountable for the realization of a major FS client. They are the key contact to senior clients and are responsible for all day-to-day

operations and integration between the various Publicis divisions.

The entire agency team, including the client services, creative, production and

development departments, will rely on the VP GAD's expertise and leadership throughout

projects to assure appropriate distribution of resources, fluid communication, meeting

deadlines and achieving clients' business objectives and KPIs

Specific responsibilities are as follows :

Account Leadership

• Aware of overall status of all account activity but not necessarily all the details
• Key contact person for strategic or broader business issues consultation
• Focuses on major issues of strategic importance
• Keeps things moving both within the agency and at the client
• Leads an integrated and motivated team around client objectives ensuring that

teams are skilled up and resourced appropriately.

• Ensures realistic timelines are being set - is clear and precise about next steps
• Always strives for decisions and resolution
• Overall responsibility for maintaining agency standards and levels of service
• Initiates significant actions to improve agency's or client's business
• Identifies opportunities for and enables integration among Publicis divisions
• Keeps agency management up-to-date on big picture account issues and

opportunities

Makes tactical use of senior Publicis management to influence client

Client Relationship Management

Has a solid grasp of where agency work fits into client's total operation - views

client's business from broadest perspective possible

Understand the client's business thoroughly - understand global issues as well as

marketing issues

Works with client in developing long-range marketing & communications plans,

wherever possible

Identifies key players in client organization and focuses selling efforts on key

decision-makers

Builds support by involving multiple client contacts in appropriate stages of strategy

development, decision making and execution

Manages team to ensure they also build strong relationships with their counterparts

to deliver outstanding client service.

Financial Management

Develops accurate project estimates, with input from extended team members

creative, project management, analytics, development, etc.)

Reviews and approves estimates developed by direct reports, prior to sending to

client

Co-ordinates with finance, when required, to ensure they have a copy of approve

estimates, invoices are sent in a timely manner and that bills are paid when due

• Reports percent complete to finance each month, for revenue tracking
• Leads development annual SOW, with input from extended team and EVP

Mentorship

Delivers Performance Development reviews including development plans for direct

reports; provide coaching to direct reports on a variety of topics on an ongoing

basis.

• Provides clear direction to Account team
• Provide stimulus for new solutions to business problems
• Assign responsibilities and accountability
• Adopt a teacher / mentor role
• Instills teamwork and unity
• Manages conflict
• Trains and develops direct reports

Strategic Management

Delivers innovative and ambitious, strategic solutions that balance client and agency

values working closely with colleagues and clients.

• Works with clients to define objective, set KPIs and ensure these are met.
• Involved in / inputs on all major business decisions; position / strategic discussions,

meetings, research, recommendations

• Manages client relationship, contracts, financial issues
• Identifies business development opportunities (current and new clients) - use

knowledge of agency products and services to influence and contribute to innovative,

ambitious and value drive solutions

Qualifications

• Minimum of 10 years of experience in a similar function with a minimum of 4 years of experience leading a team.
• Ability to articulate a strategic communications plan and develop recommendations to respond to client issues and needs.
• Ability to instill confidence and manage expectations with internal and external stakeholders.
• Previous experience with support new business efforts at the Network or brand level.
• Proven experience in developing sustainable relationships with clients
• Deep CRM experience, strategic thinker
• THIS IS A 1 YEAR CONTRACT

Additional Information

Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply.

If you require a specific accommodation please contact Human Resources at redacted or by email at redacted