GTM Content Enablement Manager

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. The Revenue organization drives affirm’s top‑line growth through merchant relationships, strategic partnerships, and go‑to‑market excellence. Our Account Executives, Client Success Managers, and Partner Managers acquire, retain, and expand relationships across eCommerce, in‑store, telesales, and the affirm app, connecting merchants and consumers through affirm’s honest financial products that improve lives.

The Revenue Operations & Analytics (ROA) organization enables the success of these field teams. ROA delivers the insights, processes, and tools that empower affirm’s go‑to‑market teams to deliver value‑added solutions, drive adoption, and fuel sustainable growth.

The Content Enablement Manager is an individual contributor role within the GTM Enablement team, part of ROA. The GTM Enablement team builds the foundation for affirm’s revenue growth, designing the narratives, materials, and processes that allow our field teams to scale effectively.

What You'll Do

• Lead narrative development : Take full ownership of the copy, structure, and creative direction for affirm’s core pitch materials that articulate our value across pricing, competitive positioning, and strategic differentiation.
• Deliver actionable competitive insights : Aggregate and synthesize competitive intelligence to inform positioning and sales strategies, and enable field teams with clear, data‑driven insights, battlecards, and slides.
• Elevate sales content with data : Source and integrate industry research, product metrics, market data, and internal data to enhance the credibility and impact of all enablement materials.
• Orchestrate strategic proposals : Manage our RFP software and oversee the coordination of key merchant proposals and RFP responses, producing scalable messaging that aligns with merchant priorities and growth goals.
• Partner cross‑functionally : Collaborate with Revenue, Product Marketing, and Analytics to ensure consistent, insight‑driven storytelling and enablement across the organization.
• Stay ahead of trends : Monitor industry, macroeconomic, and regulatory developments, weaving timely insights into affirm’s go‑to‑market messaging.

What We Look For

Base Pay Grade – L

Equity Grade – 5

Base pay is part of a total compensation package that may include monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents). In addition, the employees may be eligible for equity rewards offered by affirm holdings, Inc. (parent company).

CAN base pay range per year : $125,000 - $175,000

Affirm is proud to be a remote‑first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Employees in roles that require proximity may occasionally be required to work out of an assigned affirm office. A limited number of roles remain office‑based due to the nature of their job responsibilities.

Benefits

We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.

[For U.S. positions that could be performed in Los Angeles or San Francisco] Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, affirm will consider for employment qualified applicants with arrest and conviction records.

By clicking “Submit Application,” you acknowledge that you have read affirm’s global candidate privacy notice and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of your personal information as described therein.

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