Job Summary & Key Responsibilities
A Part-Time Academic is needed to teach the following course in the Fall term from September to December 2026.
This course is designed to provide students with an understanding of how the major types of marketing communication messages are created and delivered. This means students should come away knowing the strengths and weakness of the major marketing communication functions advertising, public relations, direct response, sales promotion, social media marketing, web marketing, packaging, etc.) and the major media used by them. By the end of the course, the student will have the ability to: (1) establish a knowledge base of researching and evaluating a company’s marketing and promotional situations; (2) gain hands-on experiences in the creation of an integrated marketing communication campaign that impact customer relationships and brands; and (3) develop effective communication strategies and programs for real company situations. For those students who are not marketing majors, this course will also provide a basic understanding of persuasive skills which can be used no matter what vocation they choose in the future.
This course consists of two weekly 80-min lectures on Tuesday and Thursday, 16:05-17:25. There will be one other section of this same course held by a current faculty member who will also serve as an overall course coordinator. The Part-Time Academic will be responsible for the organization of their own section, preparation and delivery of its teaching and evaluation materials, student assessment, and assurance of learning. The Part-Time Academic shall also hold two additional hours of office hours per week for direct consultation by students, for which office space will be provided.
This is a position with a strong emphasis on high-quality teaching, excellent communication and dedication to student success.
Qualifications/Requirements of Position
- A Master’s degree in Management, Commerce, Business Administration or a related field is essential.
- Candidates must also have demonstrated good knowledge of the specific subject matter, and completion of a PhD. A PhD in progress and prior teaching or related work experience in practice are considered to be strong assets.
- Preference will further be given to candidates with experience or interests in creating innovative pedagogical materials that can also incorporate principles of equity, diversity, inclusion and accessibility (EDIA).
Salary Range/Pay Rate
$8,260 per course (In accordance with CUPE Collective Agreement)
Additional Information
All offers of employment as a Part-Time Academic are conditional upon sufficient student enrolment in the course and approval by the University.
All qualified candidates are encouraged to apply; however Canadians and permanent residents will be given priority.
Dalhousie University commits to achieving inclusive excellence through continually championing equity, diversity, inclusion, and accessibility. The university encourages applications from Indigenous Peoples of Turtle Island (especially Mi’kmaq), persons of Black/African descent (especially African Nova Scotians), and members of other racialized groups, persons with disabilities, women, persons identifying as members of 2SLGBTQIA+ communities, and all candidates who would contribute to the diversity of our community. In accordance with our Employment Equity Policy, preference will be given in hiring processes to candidates who self-identify as members of one or more of the equity-deserving groups listed above.