Talent.com
LFL Group
Marketing Automation SpecialistLFL Group • Edmonton, Alberta, Canada
Marketing Automation Specialist

Marketing Automation Specialist

LFL Group • Edmonton, Alberta, Canada
Il y a 23 jours
Type de contrat
  • Temps plein
Description de poste

Is this job for you

The Brick isseeking a creative and detail-oriented Marketing Automation Specialist (CRM) to support the execution of our email and SMS marketing programs. Reporting to the Marketing Director this role will be responsible forplanning coordinating designing building testing and deploying customer communications throughListrakNextGen.

This role works closely with other Advertising Teams and Purchasing to bring campaigns to life ensuring all communications areaccurate engaging and delivered on schedule. The ideal candidate hasstrong designskills excellent organizational abilities and a passion for customer lifecycle marketing.

Responsibilities

Campaign Planning & Coordination

  • Partner with the Marketing Director to develop and maintain the email and SMS marketing calendar.
  • Coordinate and execute email and SMS campaigns from concept through deployment.
  • Work closely with the Copywriter to ensure campaign copy is delivered reviewed and approved on schedule.
  • Collaborate with Advertising Teams Purchasing and other stakeholders to gather campaign requirements offers and assets.
  • Ensure all campaigns are delivered accurately and on time while meeting business objectives.

Email Design & Deployment

  • Design email creative and layouts in Figma.
  • Build test and deploy email campaigns in Listrak NextGen.
  • Ensure emails are optimized for desktop and mobile experiences.
  • Maintain and update email templates as required.
  • Conduct quality assurance testing for email campaigns across devices links pricing zones language versions to ensure accuracy and consistency.

CRM & Lifecycle Marketing

  • Support the setup execution and optimization of automated customer journeys including welcome abandoned cart browse abandonment and post-purchase programs.
  • Manage audience segmentation
  • Partner with internal stakeholders to implement and optimize lifecycle marketing campaigns.
  • Support SMS marketing campaigns and customer engagement initiatives.

Reporting & Performance Analysis

  • Pull and analyze campaign performance metrics including revenue open rates click-through rates conversions and SMS engagement.
  • Prepare recurring performance reports and campaign summaries.
  • Identify opportunities for testing optimization and continuous improvement based on campaign results.

Additional Responsibilities

  • Support special projects and customer marketing initiatives as required.
  • Stay current on email marketing CRM and ecommerce best practices.

Qualifications

  • 1-3 years of experience in email marketing or CRM programsListrakand Klaviyo preferred
  • 1-3 years of experience with SMS programs
  • Experience with customer segmentation and marketing automation.
  • Knowledge of HTML and CSS
  • Experience designing marketing assets in Figma.
  • Strong project management and organizational skills.
  • Excellent attention to detail.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Strong written and verbal communication skills.
  • Experience with Shopify and Google Analytics is an asset

Why The Brick

  • A flexible and comprehensive benefits package including Health Dental and Paramedical Services for you and your family
  • Competitive remuneration package that will commensurate with experience
  • Career progression potential with plenty of access to ongoing personal and professional development
  • Employee discounts
  • A dynamic environment to showcase your leadership talents.

The Brick is committed to fair and accessible employment practices and will accommodate people with disabilities throughout the recruitment application and selection process. If you require an accommodation at any stage of the process please let the hiring manager know or reach out to


Required Experience:

IC


Employment Type : Full-Time
Department / Functional Area: Marketing
Experience: years
Vacancy: 1
Créer une alerte emploi pour cette recherche

Marketing Automation Specialist • Edmonton, Alberta, Canada

Offres similaires

Digital and AI Marketing Specialist, Pacesetter Homes

Pacesetter Homes EdmontonEdmonton, Division No. 11, CA
Temps plein

Digital and AI Marketing Specialist.Edmonton Regional Office, 3203 93rd Street NW.At Pacesetter Homes, our people make the difference.We offer an exciting place to build your career with competitiv... Voir plus

 • Offre sponsorisée

Remote Email Marketing Specialist — Lead Gen & Automation

Power RecruitmentEdmonton, Division No. 11, CA
Télétravail
Temps plein

A recruitment firm is seeking an Email Marketing Specialist for a full-time remote position.The specialist will implement and manage email marketing campaigns, analyze marketing data, and generate ... Voir plus

 • Offre sponsorisée

Digital Marketing Specialist

Optima LivingEdmonton, Division No. 11, CA
Temps plein

St NW, Edmonton, AB T5J 3E8, Canada.Posted Tuesday, July 7, 2026 at 7:00 AM.Founded in 2007 by two friends inspired by their families’ dementia journeys, Optima Living was created to provide a more... Voir plus

 • Offre sponsorisée

Remote Email Marketing Specialist

ZensuranceEdmonton, Division No. 11, CA
Télétravail
Temps plein

Shape customer communication as our Email Marketing Manager, focused on a database exceeding 500,000 contacts.This 12-month remote contract emphasizes managing complex email journeys across various... Voir plus

 • Offre sponsorisée

Remote Marketing Automation Specialist for High-Tech Demand Generation

Channel ImpactEdmonton, Division No. 11, CA
Télétravail
Temps plein

Drive effective marketing campaigns as a Marketing Automation Specialist in a fully remote role.Leverage your expertise in process optimization, data analysis, and campaign execution to enhance mar... Voir plus

 • Offre sponsorisée

Automation Specialist

Ketek Group IncEdmonton, Division No. 11, Canada
Temps plein

As part of the Company’s Power Services team,the Automation Specialist will promote and establish excellent relationshipsand use their area expert skills to assist with, or lead, certain aspects of... Voir plus

 • Offre sponsorisée

Marketing Specialist | $150/hr Remote | Mercor

Crossing HurdlesEdmonton, Division No. 11, CA
Télétravail
Temps plein

Marketing Specialist | $150/hr Remote | Mercor.Be among the first 25 applicants.This range is provided by Crossing Hurdles.Your actual pay will be based on your skills and experience — talk with yo... Voir plus

 • Offre sponsorisée

Lifecycle Marketing Automations Expert at Arc'teryx

Arc'teryx LimitedEdmonton, Division No. 11, CA
Temps plein

Become the Lifecycle Marketing Automations Expert at Arc'teryx, where you’ll lead pivotal marketing programs.Enhance customer engagement in a dynamic hybrid work setting.In this role based in North... Voir plus

 • Offre sponsorisée

Remote Email Marketing Strategist - Growth & Automation

Sweat Pants AgencyEdmonton, Division No. 11, CA
Télétravail
Temps plein

A leading marketing agency in Ottawa is seeking an experienced Email Marketing Strategist.The successful candidate will develop and execute email marketing strategies that align with client goals t... Voir plus

 • Offre sponsorisée

Digital Marketing Specialist

Core CoversEdmonton, Division No. 11, CA
Temps plein

We are the world's largest hot tub and spa cover manufacturer.We manufacture spa cover lifters, spa steps, and adjacent cut-and-sew products, such as cushions, furniture covers, umbrellas, and much... Voir plus

 • Offre sponsorisée

Growth & Content Marketing Specialist

saas.groupEdmonton, Division No. 11, CA
Temps plein

Since its launch in 2011, DashThis has been making marketing reporting effortless with its intuitive, automated dashboard tool that brings all your digital marketing data together in one place.Trus... Voir plus

 • Offre sponsorisée

AI-Enabled HubSpot Automation Specialist

Unyte HealthEdmonton, Division No. 11, Canada
Temps plein

AI-Enabled HubSpot Automation Specialist.AI-Enthusiast HubSpot Automation Specialist.You’ll own how HubSpot works across the company: uncovering acquisition opportunities, optimizing lifecycle auto... Voir plus

 • Offre sponsorisée

Marketing Specialist

CellaEdmonton, Division No. 11, CA
Temporaire

Get AI-powered advice on this job and more exclusive features.This range is provided by Cella.Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Di... Voir plus

 • Offre sponsorisée

Meta Performance Marketing Specialist for Impactful Client Campaigns

RoveirEdmonton, Division No. 11, CA
Temps plein

Become an essential part of our marketing team as a Meta Performance Marketing Specialist.Execute and optimize campaigns that fuel growth and enhance brand visibility.This role is centered on hands... Voir plus

 • Offre sponsorisée

Senior Performance Marketing Specialist

Clever Digital MarketingEdmonton, Division No. 11, CA
Temps plein

Get AI-powered advice on this job and more exclusive features.CDM is seeking a dedicated Senior Performance Marketing Specialist with Facebook advertising experience and a relentless focus on hitti... Voir plus

 • Offre sponsorisée

BDR: AI-Powered Marketing Tools for Startups (Remote)

Xeo Marketing & Strategic Consultancy Inc.Edmonton, Division No. 11, CA
Télétravail
Temps plein

A leading marketing consultancy firm based in Toronto is seeking a Business Development Representative to promote innovative AI-powered marketing automation tools to B2B startups.This role involves... Voir plus

 • Offre sponsorisée

Performance Marketing Specialist

OfficeSpace SoftwareEdmonton, Division No. 11, CA
Temps plein

Performance Marketing Specialist.Performance Marketing Specialist.OfficeSpace is the AI workplace management platform that helps teams plan, connect, and perform in the modern workplace.As a perfor... Voir plus

 • Offre sponsorisée

Field Marketing Specialist

Wolverine WorldwideEdmonton, Division No. 11, CA
Temps plein

At Merrell, we believe everyone deserves to experience the simple power of being outside.From mountain trails to parks and playgrounds, we all belong in the outdoors.No matter our shape, our size, ... Voir plus

 • Offre sponsorisée

Digital eCommerce QA & Automation Specialist

Evolvic Inc.Edmonton, Division No. 11, CA
Temps plein

A dynamic eCommerce firm in Canada is seeking a Quality Assurance Specialist to enhance the quality of its digital experiences.Your role will involve developing and analyzing comprehensive test cas... Voir plus

 • Offre sponsorisée

Digital Campaign/Performance Marketing Specialist

FlippEdmonton, Division No. 11, CA
Temps plein

Digital Campaign/Performance Marketing Specialist.Flipp partners with the largest North American retailers and brands to deliver local promotions and savings to millions of engaged shoppers daily, ... Voir plus