B2B Content Strategist and Creator

Location : London, ON (Hybrid or On Site) Reports to : CEO & Chief Creative Officer Type : Full time Salary Range : $70,000 – $90,000

If you love blending creativity with performance, and you get energy from turning complex work into clear, compelling proof, you will thrive at tbk.

We build work that performs : strategy, websites, marketing, and software that make businesses run better. Your job is to spot the story inside that work, capture it while it is happening, and ship content that earns trust and drives action.

This is not a role for someone who just wants to “make content.”This is a role for someone who wants their work to perform.

This seat is built for someone who wants ownership, access, and a portfolio they are proud to put their name on.

• You get a front-row seat to real delivery. You will work directly with leadership, strategists, and developers.
• You get autonomy with trust. You will build the content engine, not wait for assignments.
• You get variety. tbk first, then select clients. Different industries, different channels, same standard : outcomes.
• You get to level up fast. If you love translating technical complexity into CEO-level clarity, you will sharpen quickly here.
• You get visible work. Your content is market-facing proof. When it ships, it matters.

The Mission

Build a content engine that turns real work into market-facing proof, across tbk and select clients. Proof that earns trust, starts conversations, grows lists, and supports lead generation.

In your first 60 to 90 days, you will :

Over time, success looks like :

1) Proof library that sells

You will build a library of proof that makes complex work easy to understand and easy to trust.

2) Multi-channel content creation that performs (tbk and select clients)

You will ship content with purpose, and you will know what each piece is meant to do.

3) Email that drives action

You will own email performance, not just email output.

4) Video production for organic growth

You must be proficient in shooting and editing video, but the real requirement is performance. You are not here to make videos. You are here to make videos that grow.

5) Light paid and lead gen support

You will partner with our digital team to turn proof into conversion assets.

We care about momentum and lift. Examples of what “good” looks like here :

LinkedIn Campaign Manager, basic analytics fluency (GA4 and platform metrics), landing page build experience.

If you answer No to two or more of these, this role is probably not the right fit.

Must-haves

Please send :

If it looks like a fit, we will move quickly :

Apply Now

Melissa McInerney

CEO & Chief Creative Officer, tbk

“Thanks for your interest in a career with tbk. Everyone who’s employed here pushes the boundaries of what is possible. Each of us are committed to being better than we were yesterday, solving real business challenges with technology, strategy, and creativity. I invite you to join our team of smart, driven problem solvers.”

As an employer of choice, tbk aims to be welcoming and transparent in our candidate selection process.

We thank all applicants for their interest; however, only candidates selected for an interview will be contacted.

Equal Opportunities :

tbk is an equal opportunity employer that values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital, veteran, or disability status.

tbk values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunity for all applicants and employees. We do not discriminate based on any legally-protected class or characteristic. Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know.