What will be your daily

pursuit?

We are seeking an Email Marketing and Automation Specialist with a strong marketing background and experience in email marketing and automation using the Braze ESP platform. As the Email Marketing and Automation Specialist, you will be responsible for the development and deployment of all email marketing collateral, including email strategy, design, audience segmentation, scheduling, and reporting. Your expertise will be crucial in delivering successful email campaigns and optimizing customer engagement.

What will your compensation be?

50,000 - $60,000 CAD

Please note this role can be based from our Calgary, Banff or Canmore Offices

When does this adventure begin?

ASAP

What will you do in this job?

• Manage all aspects of our nurture sequence email program, including confirmation emails, pre-stay, in-market, and post-visit emails.
• Design and build visually appealing email templates with supporting graphics, either provided or independently created.
• Strategize and develop effective email marketing campaigns for various target audiences.
• Collaborate with copy and design teams to execute creative campaigns and offers.
• Analyze email metrics to improve conversions, delivery rates, and plan future strategies.
• Leverage email and marketing automation platforms capabilities to segment audiences, create automation workflows, conduct A / B testing, and generate reports.

OTHER RESPONSIBILITIES :

What skills and experience do you need for this job?

Ideal Skills and Experience :

Critical Competencies for Success :

This list describes at a high level what an Email Marketing Specialist at Pursuit does, but no job description can anticipate every single task, issue or project that could come up. Pursuit reserves the right to adjust, reduce, add or change job tasks as needed for the success of the business.

Pursuit is an Equal Opportunity Employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, colour, age, religion, gender, sexual orientation, disability, veteran status, and other protected characteristics.

Pursuit places a high value on diverse backgrounds and experiences, recognizing that they serve as catalysts for creativity and innovation. We encourage individuals who are eligible to work in Canada to apply and join our inclusive team!