Individual Giving Manager

RolePurpose

Working with theSenior Individual Giving Manager you will help to oversee anddeliver the Individual Giving strategy. You will lead on thedevelopment and management of Individual Giving activity includingcash appeals supporter newsletters raffles paid social mediatelemarketing in memory giving and gifts in Wills to help reach theIndividual Giving team s income target.

This role involves linemanagement of two Individual GivingOfficers.

KeyResponsibilities

• Withsupport from the Senior Individual Giving Manager devise anddeliver the Individual Giving strategy in line with charity soverarching objectives.
• Alongsidethe Senior Individual Giving Manager to be responsible fordeveloping and implementing the Individual Giving income andexpenditure budget monitoring income preparing forecasts andaccounting for variations inincome.
• To help support develop anddeliver an annual programme of multichannel campaigns using directmail PSMS digital marketing and telemarketing to retain and developdonors ensuring all campaigns fall within Children with Cancer UK sbrand guidelines.
• To managesupporter journeys in collaboration with other teams to maximiselifetime value and retention.
• Toexcel in crossteam campaign management and to be accountable foroperating against agreed schedules and processes liaising withinternal and external stakeholders to ensure activity works andfits within all organisational communicationplans.
• To line manage two directreports; to set and review objectives conduct regular onetoones andfacilitate development of identified trainingneeds.
• To stay wellinformed of andresponsive to the challenges presented by the external environmentthe evolving fundraising landscape and relevant gaming and legacylegislation.

This includes actively identifying and advising ontrends and potential areas for income growth to expand theIndividual Giving programme and develop the Individual Givingstrategy.

Adopting a test and learnapproach develop new fundraising ideas to ensure a strongIndividual Giving portfolio and avoid overreliance on any oneincome source.

This includes maximising on a range of datacaptureand fundraising opportunities to grow our donorbase.