Business Development Manager

FirstLight Home Care of Brampton is a leading health care service provider dedicated to ensuring individuals receive the care they deserve. With a focus on compassion and excellence, we support people of all ages and backgrounds, including those recovering from illness or surgery, individuals with disabilities, veterans, and busy families. Our goal is to help our clients age with comfort, dignity, and independence at home, while also supporting family caregivers with the tools they need for balance in their lives.

About the Role

We are seeking a motivated and personable Business Development Representative to join our growing team. This is a field-based position responsible for promoting FirstLight Home Care’s Brampton private home care and staffing services across retirement homes, long-term care facilities, hospitals, and community organizations while also engaging directly with families and individual clients seeking home care support.

The ideal candidate will represent our brand in the community — building strong relationships, attending healthcare and senior-care events, and generating new business opportunities from both organizations (B2B) and families (B2C).

Key Responsibilities

• Business-to-Business (B2B) :
• Conduct regular field visits to Retirement Homes (RH), Long-Term Care (LTC) Homes, Hospitals, and Community Centers within the Brampton and GTA region.
• Present FirstLight Home Care’s staffing and care solutions to facility owners, administrators, and directors of care.
• Identify new business opportunities, develop partnerships, and secure service contracts for staffing and care support.
• Attend and represent the company at industry events, senior fairs, and healthcare networking sessions to increase visibility and connections.
• Coordinate Lunch & Learn sessions, brochure drop-offs, and community presentations to introduce services and strengthen relationships.
• Build long-term trust with families and caregivers by providing compassionate guidance and clear information about care options.

Qualifications & Skills

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