Events & Community Coordinator

Canlan Sports is the largest private-sector owner and operator of recreational sports complexes in North America. The company's success in the sports and recreation industry is attributed to a focus on innovative programming, service excellence, world-class sports communities , and an understanding of its customers’ expectations and the commitment needed to deliver industry-leading participant experiences.

Rate of Pay: $38,000 - $41,000/ year

*Exact compensation may vary based on skills, experience, and location

Job Summary

The Events & Community Coordinator is a sales professional who is passionate about selling the sports and event experience with a truly differentiated competitive advantage. Working both inside and outside the Sports Complex, this position is primarily responsible for Game Deck, Birthday Party sales and Event booking opportunities and coordinating effectively managing the facility’s surface flow including Birthday Parties, and event spaces including the Canlan Room, Game Deck sport simulators and Family Entertainment Centre.

This role supports the entire sales and community outreach process; from bringing awareness and promoting the facility’s products and services, to the introduction of the facility to the prospect, to maintaining ongoing communication throughout the ‘life-cycle’ of the customer.

Accountabilities

Business Goals, Ongoing Planning and Work Management

• Sales & Revenue Development
  • Adhere to and support
    • The Canlan Mission, Vision and Values
    • Canlan's Policies, procedures and best practices
    • The Canlan SPORTS Promise
    • Corporate priorities
• Management and maintenance of the complexes operating systems, pertaining to surface flow and event spaces. Administration and execution of all event and community programing including but not limited to the following:
  • Developing clientele for Birthday Parties, Corporate Events and other non-traditional rental opportunities such as commercial shoots
  • Developing programming and demand for the Canlan Room, Game Deck Interactive sport simulators and Family Entertainment Centre.
  • Working with vendors to ensure proper working order of sport simulators and family entertainment centre equipment along with appropriate levels of supplies
  • Working with our operations team to ensure that the Game Deck and Family Entertainment spaces are adequately maintained.
  • Ensure that applicable staff are trained on trouble shooting problems with sport simulators and family entertainment centre equipment.
  • identifying and attending trade shows to promote our event services
  • Taking ownership of events from planning to execution and acting as the primary point of contact for guests during events
  • Coordinating booked events with F&B, Ops, providing guests logistics for their visit
  • Developing relationships with local schools and organizations to introduce our ice and event services
  • Conducting regular competitor analysis of like or similar services
  • Responsible for all contracts are duly signed (including payment terms)
  • Managing payment plans for Birthday Parties and other events
  • Ensuring that all outstanding payments (AR) for Birthday Parties Events, etc. are received
  • Other duties as assigned by the Sales & Customer Care Manager and/or General Manager
  • Working regular shifts as the Manager On Duty
  • Assume responsibilities of the Sales Coordinator as needed (vacations, off days, etc.)
• Under the guidance of and with the Sales & Customer Care Manager:
  • Assist in the development and execution of a fully integrated direct sales strategy for the complex, ensuring a proactive and aggressive approach to revenue development, through Strategic Sales, and community outreach plans
  • Provide input in the creation of the annual sports surface plan maximizing all opportunities for all in-house Products, Community Program Initiative, internal and external tournaments, contract holders and special event initiatives
• Assist in the discovery, development, and relationship-building opportunities within their market through contact, to create new customer revenue opportunities and maximize revenue from existing customers
• Input into the monthly and quarterly review process to analyze the effectiveness of the surface sales plan
• Working regular shifts as the Manager On Duty
• Assume responsibilities of the Sales Coordinator as needed (vacations, off days, etc.)

Team (Effective Work Group) Development and Customer Focus / Relationship

• Customer Focused, Customer Relationships
  • Under the leadership and direction of the Sales Manager and General Manager, ensure complex customers experience “best-in-class” experience, customer care and overall satisfaction
  • Provide assistance in ensuring contract customer relationships at facility level from an initial single point of contact responsibility through ongoing relationship development for the purpose of revenue maximization and long-term business sustainability
  • Under the leadership of the Sales Manager, be responsible for the creation and execution of in-house tournament initiatives and acts as in house point of contact for all 3rd party events

Decision Making and Results

• Manage Financial Accountability and Administrative Requirements
  • Under the direction of the Sales Manager, provide assistance in the management of the signed contracts, and accounts receivable process as it relates to the contract sales
  • Provide assistance in regular reporting requirements providing complex performance to plan and providing strategic recommendations and/or analysis to meet and exceed plan
  • Other duties as assigned by the Sales Manager.
  • Under the direction of the Sales Manager provide support and assistance to our League & Program departments, including but not limited to sport surfaces, food & beverage (on a collaborative basis) and sports stores (where applicable) to ensure complex goals are achieved.

Operational ResponsibilitiesSafety

• Adhere to all Risk Management policies and procedures
• Enforce Health and Safety Standards with team members to ensure a safe working environment and a safe customer environment for the facility as detailed in the Risk Management checklist
• Ensure all department staff are trained in emergency response (as relevant to their role) including implementation, location and use of Facility Emergency Plan, Incident Reports, First Aid Kit, Eye Wash Station and Defibrillator
• Ensure maintenance and cleanliness of department and escalate any unsafe Health & Safety conditions
• Is "WHMIS" and "Workplace Violence" trained
• Uphold and implement appropriate use Personal Protective Equipment (PPE) when required

Energy & Environmental Management

• Ensure consideration for best practices in energy use management and environmental impact are employed in all projects

Abilities, Attributes and Experience

• Post-Secondary school diploma or degree in business, marketing and/or recreation (an asset)
• 1 - 2 years’ experience within a sports/recreational environment would be (an asset)
• Demonstrated experience in closing in a sales environment
• Previous experience in an inside sales environment (an asset)
• Excellent listening and customer service skills to provide solutions
• Excellent organizational and time management skills
• Excellent written and oral communication, including presentation ability
• Strong follow-up skills and an ability to deal with tact, diplomacy and confidentiality
• Strong working knowledge of MS Office Suite and database management
• Strong working knowledge of the online and social media
• Ability to work independently and in a team environment
• Ability to work a varying work scheduling including weekdays, weekends and varying daily shifts

If you are interested in this role and becoming part of the Canlan team, please apply online.

NOTE: Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. We are an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, provincial, and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices. As part of our recruitment and hiring practices, we may use AI-based tools to assist in the initial screening and assessment of applications. All final hiring decisions are made by human reviewers.

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