Digital Marketing Specialist

Please note this is an onsite position - eligible candidates must be able to reliably commute to our office in Brantford ON.

With the continued growth in the industry Scotlynn is currently hiring a Digital Marketing Specialist to join the Marketing team. This role focuses on the creation of digital marketing campaigns and promotions to develop and maintain marketing strategies.

ABOUT US

Scotlynn is a multinational produce grower and transportation provider specializing in time-sensitive refrigerated products. Every aspect of our operation highlights our passion for doing it better our attention to detail our open communication our state-of-the-art equipment and our comprehensive farming procedures.

WHAT WE OFFER

• Competitive Benefits Plan and Employee and Family Assistance Plan
• $60000 - $75000 starting salary based on experience
• Full gym access with personal trainer
• Corporate chef providing healthy meal options
• Opportunities to strengthen local communities through Community Volunteer Program initiatives
• Rewarding collaborative and lively workplace culture
• Paid Time Off

THE ROLE

The Digital Marketing Specialist is responsible for driving brand awareness and growth by developing implementing and managing digital marketing campaigns across multiple online channels and social media. This role creates develops and maintains digital marketing strategies and executes promotions to support business goals.

The Digital Marketing Specialist will measure analyze and report on campaign performance using tools such as Google Analytics. The ideal candidate brings a balance of creativity and analytical thinking along with strong communication skills and a data-driven mindset.

This role could also be known as Digital Campaign Strategist Online Brand Manager Media and Digital Content Specialist.

ABOUT YOU

Successful Scotlynn Candidates Have:

• 2-3 years experience in digital marketing role
• Post-secondary education in digital media/marketing communications marketing or a related field
• Strong understanding in digital marketing tools and platforms such as Google Analytics (GA4) & Google Ads SEO/SEM strategy and tools and social media ad platforms
• Proven expertise in developing managing and optimizing digital campaigns across email social media and display advertising
• A strong ability to measure performance analyze results and report on ROI
• Ability to operate confidently in ambiguous fast-changing settings
• Capable of anticipating and juggling multiple projects and timelines
• Experience with AI tools considered an asset
• Website design and maintenance not required but considered an asset
• Copywriting experience considered an asset

Work experience in marketing-based roles from the following industries is welcomed and appreciated: Social Media Marketing Advertising and Media Optimization.

HOW YOULL SUCCEED WITH SCOTLYNN

• Develop and implement comprehensive marketing strategies to support organizational
• goals and objectives
• Plan create and execute digital campaigns including web SEO/SEM marketing
• database email social media and display advertising
• Create and manage paid advertising campaigns across various platforms to maximize
• ROI and brand visibility
• Measure and report the performance of all marketing campaigns using analytical abilities

YOUR COMMITMENT

• This is a full-time permanent role
• Work in office from 8am 5pm Monday Friday

HOW TO APPLY

Interested in the role or want to learn more Submit your application online. Our team will contact applicants that have been selected for an interview.

Additional Information

Scotlynn is an equal opportunity employer and will seek to accommodate the needs of individuals with disabilities in a manner that most respects their dignity. Accommodation is available on request for candidates taking part in all aspects of the selection process. For any questions or accommodation requests please reach out to our onboarding team at or 1- ext 2535. All candidates are encouraged to apply.

Required Experience:

IC

Employment Type : Full-Time
Experience: years
Vacancy: 1
Monthly Salary Salary: 60000 - 75000