Data & Technical Lead, Salesforce Marketing Cloud

Data & Technical Lead, Salesforce Marketing Cloud-0005QO

Posting Date:

May 6, 2026, 4:45:28 PM

Primary Location:

Ontario-Ottawa

Job Type:

Permanent

Schedule:

Full-time

Description

Application deadline: May 19, 2026

Join the EDC Team!

At EDC, we support Canadian businesses to succeed globally. We provide the financial tools and expertise they need to explore new markets, reduce risks, all towards the goal of making Canada and the world better through trade. #LI-Hybrid

Position: Data & Technical Lead, Salesforce Marketing Cloud

Employment Type: Permanent

Compensation Details:

• Tech Lead 18: Salaries typically range from $96,557 to $128,743 annually, based on qualifications and experiences, plus a performance-based incentive.

Location:

• Export Development Canada operates in a hybrid work environment, with a current requirement of twoin-office days per week, increasing to three days per week in September 2026 (subject to change).
• This role can be performed from EDC’s headquarters in Ottawa or from one of our Community Hubs located in Toronto, Mississauga, Montreal, Brossard, Laval, Calgary, Halifax, or Vancouver.
• Relocation assistance is available for candidates who meet the eligibility criteria.

About EDC:

At Export Development Canada (EDC), we empower Canadian businesses to succeed globally. As a financial Crown corporation, we offer innovative financial solutions and expert insights to help businesses explore new markets, mitigate risks, and achieve growth.

Why Join EDC?

• Comprehensive Benefits: EDC offers a competitive compensation & benefits package, work-life balance, & the opportunity to help make Canada and the world better through trade.
• Work-Life Balance: EDC offers a competitive compensation package & work-life balance. We have hybrid work options, 3 to 4 weeks paid vacation, a corporate closure period, summer early Friday’s & no meeting Fridays.
• Professional Development: Take advantage of our continuous learning opportunities, including training programs, workshops and language training.
• Inclusive Culture: Be part of a diverse and inclusive workplace that champions employment equity & values diversity of ideas, strengths, & backgrounds to succeed.
• Wellness Programs: Access to wellness initiatives, mental health support, and fitness programs to keep you healthy and happy.
• Community Engagement: Participate in volunteer opportunities and give back to the community through our various social responsibility programs.

Team Overview:

The Digital & Technology Solutions (DTS) group under the leadership of the Chief Information Officer was established in 2023 with the mission of empowering our customers and colleagues to take on the world, by seamlessly delivering secure and reliable digital experiences.Digital & Technology Solutions has set out to achieve the following objectives for EDC:

• Define, execute, and sustain the integrated technology target state, target data model and technology operations required to enable EDC’s 2030 business transformation.

• Establish and manage the rolling 3 Year Digital Roadmap that sequences the technology outcomes required to achieve the technology target state and facilitate its execution across all domains in the organization.

• Keep pace with industry trends and emerging technologies, ensuring EDC has access to the digital technology tools it needs to stay relevant in the market and grow Canadian global trade.

• Lead and ensure integrated digital, data, infrastructure, and cybersecurity implementations to create excellent customer, user, and employee experiences.

As EDC aims to be the leader in making Canada and the World better through trade, the Digital Platform Delivery & Architecture (DPDA) group in EDC plays a critical role in enabling the business to leverage technologies by providing an easy-to-use, secure and fit-for-purpose digital business platforms.

To better position ourselves for success, the Salesforce Platform team is seeking a highly skilled and visionary Salesforce Marketing Cloud Data & Technical Lead to spearhead the design, development, and implementation of scalable, high-performing Salesforce Marketing Cloud solutions within our financial services ecosystem. This is a strategic role where you will drive digital transformation using Salesforce Marketing Cloud Next.

In this role, you’ll have the opportunity to design and build innovative Salesforce solutions that truly make a difference for our business and improve our operational efficiency. You’ll be working on impactful projects within the financial sector, using the latest technologies to foster growth and innovation. If you’re ready to take on exciting challenges and help us shape the future, we’d love to have you on board!

What you will be doing:

• Help to lead Salesforce Marketing Cloud Next development projects, ensuring best practices and security.

• Optimize data setup, structuring, and validation within Salesforce Data Cloud to ensure accuracy, compliance, and readiness for marketing use.

• Deep understanding in integration between Salesforce Data Cloud with Marketing Cloud Next, and Salesforce CRM for a seamless customer experience.

• Leverage zero-copy data sharing and cloud-based data sources for real-time marketing activation.

• Ensure identity resolution and data unification to enhance customer profiling and personalization.

• Troubleshoot and optimize CDC Data Object Mapping (DMO) to enable seamless data activation.

• Provide hands-on technical guidance for developing flows to support to EDC’s team of marketing automation specialists, encouraging collaboration and knowledge sharing.

• Collaborate with marketing, analytics, and data engineering teams to facilitate integrated solutions and improve campaign effectiveness.

• Cooperate with the BA to translate business needs into adequate technical solutions.

• Communicates complex ideas, anticipates potential objections, and persuades others, often at senior levels, to adopt a different point of view.

• Keep an eye on the latest Salesforce Marketing Cloud Next trends and industry regulations to ensure our solutions are current and compliant with the newest standards.

• Participate in activities related to the Software design, development and integration of information systems and platform technologies according to industry best practices and EDC standards.

What we are looking for:

• Post-secondary degree in a related field such as Computer Science or Engineering.

• Minimum 7 years of experience as a technical lead, working on Salesforce Marketing Cloud integrations in an enterprise environment.

• Minimum 3 years of experience in Marketing Data Management, Campaign Management and Delivery experience with segmentation strategy.

• Solid CRM experience and understanding of marketing campaign concepts and best practices.

• Solid experience in complex multi-audience campaigns design, development, execution and measurement.

• Strong problem-solving skills and ability to collaborate with business and technical teams.

What will make you stand out:

• Minimum 3-5 years of experience in Salesforce Data360 and its integration with Marketing Cloud Next and Full-Service Connector (FSC).
• Strong expertise in segment creation, activation, and automation for omnichannel marketing campaigns.
• Hands-on experience with Salesforce Marketing Cloud and/or Marketing Cloud Next, with knowledge of Full-Service Connector (FSC).
• Knowledge of data engineering concepts, zero-copy data access, and cloud-based data integration.
• Experience working with cross-functional teams in a matrixed environment with a track record of effectively working autonomously and navigating ambiguity.
• Understanding of banking, insurance, or financial regulations.
• Bilingual in both official languages (English and French).

Eligibility:

• Eligibility: EDC is committed to Fair Employment Practices and preference will be given to a candidate who is able to work legally in Canada at the time of application (Canadian Citizens or Permanent Residents). Candidates must meet the requisite government security screening requirements. The position is open to those who meet all of the essential requirements stated above and whose applications are received by the closing date.

This position is open to individuals who meet all the essential criteria outlined above and submit their applications by the closing date. Ready to make a difference? This is your chance to join a dynamic, growing team and leave your mark on our organization, development finance, and the world.

Apply today!

Want to learn more about EDC? Check our website here

EDC's Commitment to Employment Equity

Export Development Canada (EDC) is dedicated to fostering employment equity and building a diverse workforce. We are committed to creating a safe and inclusive environment that respects people from all cultures, backgrounds, and abilities. At EDC, we nurture a culture of inclusion and belonging where everyone has equal opportunity to grow, develop, succeed, and be their truest selves.

We actively encourage applications from women, Indigenous peoples, visible minorities, persons with disabilities, and members of the 2SLGBTQI+ community.

Your application must clearly demonstrate how you meet all the requirements. We thank all applicants' interest in a career at EDC; however, only those selected for an interview will be contacted. Please note that qualified candidates may be considered for similar roles at this level within EDC.

EDC recognizes that disclosing the need for accommodations can be a personal matter. Please know that as an organization, we are committed to maintaining confidentiality and ensuring that any accommodations provided are tailored to support your needs. Our aim is to ensure you have a comfortable and positive experience throughout the recruitment process, so please do not hesitate to contact us directly for any accommodation requests at . We are here to support you every step of the way.

May 19, 2026, 11:59:00 PMCandidates must meet the requisite government security screening requirements.