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GTM Content Enablement Manager
GTM Content Enablement ManagerAffirm • Victoria, Capital Regional District, CA
GTM Content Enablement Manager

GTM Content Enablement Manager

Affirm • Victoria, Capital Regional District, CA
9 days ago
Job type
  • Full-time
Job description

Content Enablement Manager

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without hidden fees or compounding interest.

Location : Victoria, British Columbia, Canada

What You’ll Do

  • Lead narrative development : Take full ownership of the copy, structure, and creative direction for Affirms core pitch materials that articulate our value across pricing, competitive positioning, and strategic differentiation.
  • Deliver actionable competitive insights : Aggregate and synthesize competitive intelligence to inform positioning and sales strategies, and enable field teams with clear, data‑driven insights, battlecards, and slides.
  • Elevate sales content with data : Source and integrate industry research, product metrics, market data, and internal data to enhance the credibility and impact of all enablement materials.
  • Orchestrate strategic proposals : Manage our RFP software and oversee the coordination of key merchant proposals and RFP responses, producing scalable messaging that aligns with merchant priorities and growth goals.
  • Partner cross‑functionally : Collaborate with Revenue, Product Marketing, and Analytics to ensure consistent, insight‑driven storytelling and enablement across the organization.
  • Stay ahead of trends : Monitor industry, macroeconomic, and regulatory developments, weaving timely insights into Affirms go‑to‑market messaging.

What We Look For

  • 6+ years of B2B marketing, enablement, or client‑facing experience in fintech, payments, BNPL, or a high‑growth SaaS environment.
  • Proven ability to craft compelling narratives and executive‑level materials that drive engagement and business outcomes.
  • Exceptional written and verbal communication skills, with a keen eye for clarity, structure, and visual storytelling.
  • Experience driving cross‑functional initiatives that blend data, creativity, and commercial strategy.
  • Strong analytical skills and comfort using data to support and refine persuasive messaging.
  • Ability to adapt quickly, take initiative, and thrive in a fast‑paced, collaborative environment.
  • Compensation and Benefits

    Base Pay Grade : L

    Equity Grade : 5

    Base pay (Canada) : $125,000 – $175,000 per year.

    Benefits include 100% subsidized medical coverage, dental and vision for you and your dependents; generous stipends for technology, food, lifestyle, and family‑forming expenses; competitive vacation and holiday schedules; and an employee stock purchase plan (ESPP).

    EEO & Inclusion

    We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.

    For U.S. positions that could be performed in Los Angeles or San Francisco, Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, we will consider qualified applicants with arrest and conviction records.

    Job Details

    Seniority : Mid‑Senior level | Employment type : Full‑time | Function : Marketing, Public Relations, Writing / Editing

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    GTM Content Enablement Manager • Victoria, Capital Regional District, CA

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