Media Planner

As a Media Planner, you are eager to dive into the world of media strategy, planning, trafficking, reporting and implementation, and hit the ground running with support from the Media team. With guidance from your Media Supervisor or Director, you’re ready to break into the digital media landscape and learn as much as you can about current media trends and the collaboration between media and creative development. You bring a passion for Media to the team, and your enthusiastic personality makes you keen to offer insights into campaign analysis and optimization. Working across all areas of the Media process, you want to get your hands dirty—and you are ready to learn from the skilled team at Critical Mass. You’ll also support the Media team’s administrative needs by briefing the team on client files, campaign contracts, and conducting research.

You Will :

• Coordinate the management, trafficking, optimization and reporting of all campaign initiatives
• Be responsible for all media campaign set-up and execution, including working with other internal teams and clients to secure deliverables.
• Support Media Leads in reporting templates, management and presentations to clients. Be responsible for pulling and delivering accurate data in initial analyses.
• Provide insight into campaign analysis and optimization.
• Research and prepare new information for paid media plans, RFPs, and presentations.
• Evaluate, build and maintain relationships in the display and emerging media community.
• Stay up to date on the latest trends in interactive marketing / media and developments.
• Aid in the development of “Point of View” (POV) documents on new trends or special opportunities.
• Participate in new business efforts as needed by management

You have :

Good project management, planning and organizational skills.

Nice-to-Haves :

What We Offer

Our new hires & employees are the future of our organization, and we want to set you up for long‑term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week

We continually review ranges to address skills, experience and markets. Base salaries are determined during our interview process, by assessing a number of factors that inclu de, but aren’t limited to, a candidate’s experience and skills relative to the scope and responsibilities of the position. For current CM employees, tenure will also be a consideration.

Salary Range

$60,000 - $65,000 CAD

Critical Mass is an equal opportunity employer.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.comandus.greenhouse-mail.io . We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

Inclusion & Impact

We invite applicants to share their demographic background. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.

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