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Business Development Representative
Business Development RepresentativeExpensePoint • Winnipeg, MB, CA
Business Development Representative

Business Development Representative

ExpensePoint • Winnipeg, MB, CA
30+ days ago
Job type
  • Full-time
Job description

Join ExpensePoint at an inflection point! Fresh off new investment with ex-Google and Microsoft leadership, we're a nimble Canadian fintech taking on Fortune 500 clients and major banks. We're seeking a driven Account Executive to capitalize on our momentum - combining inbound lead conversion with aggressive outbound prospecting to fuel our explosive growth.

Role Overview

  • Individual contributor role focused on outbound prospecting and early-stage engagement with potential customers.
  • Support global sales efforts by identifying target companies, engaging the right buyers, and setting high quality meetings for Account Executives.
  • Ideal candidate enjoys outbound activity, curious about complex, structured buying organizations and thrives in a high growth remote-first company.

Role Objectives

  • Generate qualified outbound meetings with mid-market and enterprise prospects
  • Support consistent pipeline of prospect for the Account Executives
  • Engage target companies with relevant, personalize outreach
  • Develop a strong understanding of the company ICP, buyers and value propositions
  • Execute outbound activities with consistency and discipline

Core Responsibilities

Outbound Prospecting and Lead Generation

  • Research and identify target companies and buyers in our ICPs
  • Execute outbound outreach via email, phone, LinkedIn and other channels
  • Personalize messaging based on company research and prospect context
  • Book qualified meetings aligned to agreed qualification criteria

Collaborate with Account Executives

  • Work closely with Account Executives on ICP targeting and outreach strategies
  • Support account based prospecting into mid-market and enterprise organizations
  • Share prospect feedback, objections and insights
  • Ensure clean handoffs and well-prepared meetings

Qualification and Discovery Support

  • Identify prospect pain points, priorities and buying signals
  • Confirm ideal fit before passing opportunities to Account Executives

Process and Tool Discipline

  • Maintain accurate activity, lead, and account data in the HubSpot CRM
  • Follow outbound sequences and continuously improve messaging
  • Track outreach performance and contribute ideas for improvement

Required Experience & Profile

Experience

  • 1- 3+ years of experience in BDR, SDR or outbound sales role
  • Experience working in a small or growth stage software company
  • Exposure to mid-market and enterprise selling is a plus
  • Comfortable supporting global outbound efforts across time zones

Skills and Attributes

  • Strong written and verbal communication skills
  • Curious, coachable and motivated to learn
  • Organized and consistent with outbound execution
  • Resilient and comfortable with rejection
  • Able to work independently in a remote-first environment

Preferred Experience (Nice to Have)

  • Bilingual (English/French) verbal and written
  • Experience with CRM and sales engagement tools
  • Familiarity with account based prospecting
  • HubSpot fluency

What Success looks like in the first 6 months

  • Consistent delivery of qualified meetings
  • Strong working relationships with Account Executive
  • Improving outreach to meeting conversion rates
  • Solid understanding of ICP, buyers and use cases
  • Reliable execution and HubSpot CRM hygiene

Tools and Working Environment

  • HubSpot CRM and sales engagement tools (Lemlist, Apollo)
  • Access to AI business accounts (ChatGPT, Claude, Gemini)
  • Remote-first, distributed team environment headquartered in Winnipeg in a modern, fun space
  • Lean, collaborative sales organization with direct access to decision-makers

Compensation and Benefits

  • Competitive base salary plus variable compensation
  • Clear performance targets tied to meetings and pipeline
  • Benefits and flexibility aligned with a Canadian-based, remote workforce

Why Join?

  • Exceptional leadership team - founders and senior team from Google, Microsoft, and other top-tier companies
  • Backed by reputable private equity with recent investment fueling rapid growth
  • Product transformation - exciting time to join as we revamp our platform with cutting-edge technology
  • Punch above our weight - small Canadian team selling to Fortune 500 companies and major financial institutions
  • Career growth opportunity - break into the exciting world of software sales with mentorship from industry veterans
  • Competitive compensation with opportunities for career progression
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Business Development Representative • Winnipeg, MB, CA

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