Be an integral part of the consumer experience and design as it comes to all customer marketing touchpoints
From brief to delivery, responsible for leading the stakeholder(s) and team to deliver the very best work, creating an environment of motivation, inspiration, trust and partnership
Design for various types of projects including brand identity, brands visual strategies, multiple types of collateral, advertising (traditional, online, outdoor, etc.) and more
Create strong and effective design communications within the guidelines of our brands and sub-brands, while working closely with the creative team on integrated campaigns to ensure design integrity and consistency throughout all communications
Strategize and brainstorm with the team to collectively produce strong creative designs
Show strong creative judgment and give clear and honest feedback
Be a champion for great creative work and actively seek opportunities to expand our output
Build, protect and manage digital content; including the production of optimized graphics across a variety of consumer-facing digital channels including social media, email marketing and website. This includes verifying and approving any external vendor or partnering material to match the visual guidelines of the bank
Ensure all content meets rigorous SEO guidelines through disciplined workflow and regular site audits
Provide QA and UAT support and create detailed outlines for change requests, bugs for design and user functionality
Create UI designs based on market analysis, internal and customer feedback and usability findings for the website or mobile platforms
Publish across a variety of consumer-facing digital channels via CMS platforms
Work directly with business stakeholders, managers, writers, other designers, developers, and sponsored partnerships to coordinate designs execution to spec and on time
Maintain multiple marketing programs and brand integrity for the EQ Bank and Equitable Bank brands
Support ad hoc marketing design requests across various channels
Manage version control of documents
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Post-secondary education in Digital Graphics, Design, Marketing, animation or related experience
5+ years of experience in a client-side or digital agency environment, designing, producing and publishing optimized web content
Conceptual Ideation & art direction
Proficiency in Figma
Proficiency in Adobe Creative Suite CC (Photoshop, Illustrator, InDesign, XD), knowledge of Adobe Premiere and After Effects is an asset
Proficiency in Microsoft Office (Word, PowerPoint, Outlook)
Strong experience with designing digital experiences such as websites, email and digital marketing is an asset.
Strong belief in ethical design and understanding of accessibility standards
Deep understanding and experience with responsive website design, UI design and web technologies
Strong grasp of UI / UX fundamentals across desktop, tablet and mobile platforms with top-flight communication skills
Experience with social media networks / communities
Excellent command of the English Language (speaking & writing), bilingualism with French is an asset
Excellent time management and organization skills
Strong communication and people skills
High attention to detail
Self-starter, able to conceptualize and execute on focused messaging in order to drive brand awareness
Image editing and optimization
Effective verbal and written technical communication skills required
Disciplined typography and layout skills
Must have a strong and high-quality portfolio demonstrating creativity, design expertise, strategic thinking, and software competence