Campaign Operations Lead

Role Description

As part of the Marketing Operations & Technology organization, the  Campaign Operations Lead will manage the team and agency responsible for the execution of campaigns in our marketing automation platforms (Iterable and Marketo).

In this role, you’ll collaborate across marketing departments to bring their programs to life, with the primary focus on email campaigns. You’ll build and manage scalable processes for optimal campaign execution, from intake and requirements gathering to the campaign build, QA, monitoring, and reporting.

We’re looking for someone with email marketing expertise, business acumen, and great project management skills who can juggle multiple requests and competing priorities, build strong partnerships across marketing, and promote the adoption of best practices for email campaign execution.

Responsibilities

• Lead the Campaign Operations team responsible for the execution of marketing campaigns, especially focused on email programs in Iterable and Marketo
• Design and document scalable processes to support campaign operations, including campaign setup, deployment, QA and post campaign reporting
• Train and mentor campaign operations team members, providing leadership and expertise around email campaign best practices
• Ensure compliance with data privacy regulations (CAN-SPAM, GDPR, CASL, and other local variations)
• Manage the relationship and budget for third-party service providers, ensuring the smooth delivery of work between agencies and the marketing team
• Track, analyze and report on marketing campaign performance to optimize conversions and overall results
• Collaborate with Lifecycle Marketing, Field and Channel Marketing and other marketing teams to align campaign execution with business objectives
• Foster a culture of continuous improvement and innovation

Requirements

Preferred Qualifications

Total Rewards

Canada Pay Range$116,000—$157,000 CAD

The range listed above is the expected annual salary / OTE for this role, subject to change.

Salary / OTE is just one component of Dropbox’s total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).

Benefits

Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to :

Additional benefits details are available upon request.

Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, Latinx, Pridebox (LGBTQ), Vets at Dropbox, Women at Dropbox, ATX Diversity (based in Austin, Texas) and the Dropbox Empowerment Network (based in Dublin, Ireland).