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Director of Student Recruitment & Admissions for Secondary School
Director of Student Recruitment & Admissions for Secondary SchoolNOIC Academy • Markham, York Region, CA
Director of Student Recruitment & Admissions for Secondary School

Director of Student Recruitment & Admissions for Secondary School

NOIC Academy • Markham, York Region, CA
10 days ago
Job type
  • Full-time
Job description

Director of Student Recruitment & Admissions for Secondary School

Direct message the job poster from NOIC Academy

The Director of Student Recruitment & Admissions plays a critical role in promoting and maintaining a strong student enrollment base for a private secondary school in Ontario. This role requires both strategic planning and proactive outreach — engaging directly with families, educational agents, and marketing initiatives worldwide to promote the school and meet enrollment targets. Occasional overseas travelling would be required.

Key Responsibilities

Proactive Outreach & Relationship Building

  • Actively identify and reach out to prospective students and families through personalized communication, digital channels, and direct engagement.
  • Proactively build and maintain partnerships with education agents, consultants, and feeder schools globally to broaden the school's reach and visibility.
  • Initiate and participate in international student recruitment campaigns and marketing events, both virtual and in-person, to directly increase the school’s student population.
  • Plan, organize, and oversee admissions events, including open houses, information sessions, and campus tours, to showcase the school's facilities, programs, and community.
  • Liaise with faculty, staff, and students to involve them in the admissions process and ensure their participation in recruitment events and initiatives.
  • Commit to the annual admission target and secure the retention of new applications.

Recruitment Strategy

  • Design and execute a comprehensive admissions strategy aligned with the school’s enrollment objectives.
  • Analyze enrollment trends and data to forecast, plan, and drive results.
  • Admissions Management

  • Develop and implement comprehensive admissions policies and procedures in line with the school's mission and enrollment goals.
  • Manage the entire admissions process, including application review, interviews, and decisions, ensuring a seamless and efficient experience for prospective students and their families.
  • Collaborate with faculty, staff, and administrators to assess applicants’ qualifications and fit with the school’s academic, extracurricular, and community values.
  • Maintain accurate records of applicant data and statistics to track enrollment trends and inform strategic decision‑making.
  • Marketing & Promotion

  • Collaborate with the marketing team to produce compelling recruitment content, including videos, brochures, and social media campaigns.
  • Highlight the school's academic programs, extracurricular offerings, and university outcomes to attract high‑quality applicants.
  • Lead and mentor the admissions staff, ensuring a high‑performing, customer‑service‑oriented team.
  • Provide regular reporting to school leadership on enrollment trends, pipeline status, and recruitment performance.
  • Position Requirements

    Academic & Experience Requirements

  • Bachelor’s degree in a relevant field (e.g., Education, Marketing, Business Administration).
  • Ten years of experience in admissions and recruitment in the education sector, preferably in a secondary school or higher education setting.
  • Knowledge & Competency Requirements

  • Prior experience in international high school admissions is a mandatory requirement.
  • Strong sense of business acumen.
  • Strong knowledge of the Ontario education system and admissions requirements.
  • Excellent communication and interpersonal skills, with the ability to engage and build relationships with diverse stakeholders.
  • Strong organizational and project management abilities, with a keen attention to detail.
  • Data‑driven mindset with the ability to analyze and interpret enrollment data.
  • Proficiency in using admissions management systems, databases, and Microsoft Office Suite.
  • Familiarity with digital marketing tools and social media platforms is an asset.
  • Occasional overseas business trips are required.
  • University guidance counselling knowledge.
  • Knowledge in IB curriculum and A‑Level.
  • Seniority level

    Director

    Employment type

    Full‑time

    Job function

    Education and Sales

    Industries : Primary and Secondary Education

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    Director Recruitment • Markham, York Region, CA

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