District Team Lead

We are seeking a driven, growth-oriented District Team Lead to manage our Airports district. This is a leadership role reporting to the District Manager. The District Team Lead owns the performance, growth, and operational integrity of WDNA’s airport portfolio across Western Canada. Beyond running a high-performing district, this leader is accountable for expanding our airport footprint while building a strong bench of store leaders and delivering a premium customer experience in a fast-paced, high-traffic, high-turnover travel-retail environment. Success in this role is measured across four outcomes: sales and profitability, new-location performance, people leadership and retention, and operational and compliance excellence. Key Responsibilities

Sales Performance & Profitability (P&L Ownership)

Own the district P&L:

Own the district P&L; set, forecast, and deliver against sales, margin, and profitability targets for all airport locations in Western Canada. Sales strategy:

Build and execute district-level sales strategies that grow activations, hardware, accessories, and value-added services while protecting margin. Targets to action:

Translate targets into clear store-level KPIs and hold Store Managers accountable for results through structured business reviews. Labour productivity:

Optimize staffing, scheduling, and labour costs against passenger traffic patterns and peak travel periods. Build the team:

Recruit, onboard, coach, and develop Store Managers and frontline Sales Representatives to deliver strong leadership and sales performance. Retention focus:

Drive retention in a high-turnover travel-retail context through proactive onboarding, early-tenure support, and a positive, growth-oriented team culture. Pipeline & succession:

Partner with the People & Culture team to design and deliver training, succession plans, and a leadership pipeline for the district. Structured reviews:

Conduct formal performance reviews at three (3) months, six (6) months, and one (1) year, anchored on measurable outcomes including customer satisfaction, employee engagement, and reduced turnover. Develop & correct:

Identify capability gaps, create targeted development plans, and take timely corrective action where standards are not met. Operational Excellence & Compliance

Operational standards:

Ensure all locations adhere to WDNA and Rogers operational standards, brand guidelines, and best practices through purposeful, high-intensity store visits. Dealer compliance:

Safeguard compliance with Rogers dealer requirements, including identity validation and authorized account-handling procedures, with zero tolerance for violations. Controls:

Maintain inventory accuracy, loss-prevention discipline, cash and asset controls, and adherence to airport security and access protocols. Risk escalation:

Proactively flag operational, legal, and compliance risks to the CEO and relevant corporate partners. Customer Experience

Experience standard:

Set and uphold a premium customer-experience standard across all customer-facing roles in the district. Measurable improvement:

Assess current service capability, build measurable strategies to improve customer satisfaction, and embed service excellence into daily routines. Store Expansion

Launch execution:

Lead end-to-end new-store launches — buildout coordination, staffing, training, merchandising, and go-live — ensuring each location ramps to profitability on plan. Scalable model:

Establish repeatable playbooks and standards so new locations open consistently and scale efficiently. Qualifications & Experience

Experience:

Minimum 4-5 years of progressive retail management experience, including a minimum of 2 years in a multi-unit Manager (or equivalent) capacity. Commercial track record:

Demonstrated ownership of a sales and P&L target across multiple locations, with a track record of delivering growth and profitability. Analytical ability:

Strong analytical and budgeting skills with the ability to interpret financial reports and act on the numbers. Communication:

Superior verbal and written communication and sound, decisive decision-making. Leadership:

Excellent leadership, interpersonal, coaching, and organizational skills. Education:

Post-secondary education in Business, Retail Management, or a related field preferred. Availability:

Willing and able to travel frequently across the district and to work evenings, weekends, and statutory holidays as the business requires. Core Competencies

Strategic & commercial acumen Growth and expansion mindset Accountability for results Talent development & coaching Operational discipline Customer obsession Integrity & compliance Resilience in a high-paced environment WDNA is an equal opportunity employer. We are committed to recruiting, hiring, training, and promoting qualified people of all backgrounds, regardless of sex, race, color, creed, national origin, religion, age, marital status, sexual orientation, or gender identity. For qualified persons with disabilities who are applicants for employment. If you need assistance or accommodations to interview because of a disability, please inform the Recruiter (Human Resources) in advance. Employment opportunities will never be denied to anyone because of the need for an accommodation.

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