Talent.com
MistyWest
Marketing & Partnerships SpecialistMistyWest • Vancouver, BC, CA
Marketing & Partnerships Specialist

Marketing & Partnerships Specialist

MistyWest • Vancouver, BC, CA
8 hours ago
Job type
  • Full-time
  • Quick Apply
Job description

Purpose (The "Why")

This role exists to capture and tell MistyWest's story, and to turn our partner network into a reliable source of leads and qualified opportunities. The core skill is drawing the value proposition out of our engineers and the real pain points out of our customers, then packaging that into content, conversations, and partner relationships that grow the top of our funnel. Most of the effort will be partnership and community-building work. What we're hiring for is the storytelling and questioning instinct behind it, because that's the part we can't teach.

Accountabilities (in priority order)

  1. Understand our world and tell our story. Stay genuinely immersed in HardTech, AI, and IoT, and in our markets of Mining, Logistics, Smart Infrastructure and HealthTech. Read the books, news, and podcasts, follow the thought leaders, and bring that context into everything you produce. Be able to speak intelligently about the technology. Interview our engineers and customers, ask sharp questions, and translate complex technical work into clear, compelling stories. Get information out of our billable tech team and into the market.
  2. Charm and build trust with our Partners: Coordinate and plan events with partners, and run quarterly partner funnel reviews where we compare our pipeline against our partners' to surface useful leads and opportunities. (We'll build this process together.) Support event sponsorship efforts, growing into full ownership over time.
  3. Keep the content and community engine running. Produce the monthly email, blog posts, and event theses, write the copy for our marketing automation (Mailchimp, Apollo), and grow our communities of customers, partners, and prospective hires. Provide strategic oversight of our event series, executed day to day by a dedicated event contractor. Own and execute the nurturing funnel.
  4. Measure: market qualified leads, inbounds, and the opportunities that are generated from our one-to-many marketing efforts. You will be accountable for measuring your own performance and reporting on it frequently.
  5. Innovate: AI is rapidly changing the world of marketing. Leverage AI to help enrich our CRM data, and guide our team members to follow best AI and data-enrichment practices so that our marketing efforts are more impactful.

Requirements

Qualifications

  • 2 to 6 years in marketing, communications, journalism, or a related field. We're open to backgrounds: an MBA grad, a journalist, or a marketer can all be right, provided the instincts are there.
  • A voracious consumer of industry information, and real curiosity about deep technology, AI, and IoT.
  • Excellent interviewer and questioner, able to pull insight from technical experts and customers alike.
  • Strong writer and storyteller. Technical content-writing experience is a plus.
  • Solid project coordination and organizational skills.
  • Strong community building skills
  • Strong communication and interpersonal skills, a natural collaborator who thrives on a team.
  • Willing to travel across North America.

Key Results

  • Set a new high water mark for marketing qualified leads generated via MistyWest events
  • Surpass previous record for event partnership-sponsorship revenue
  • Set a new high water mark for marketing qualified leads sourced from partnerships

Growth Path

Senior Marketing & Partnerships Manager, taking on sponsorship ownership and broader marketing strategy as the function matures.

Guiding SDRs and other resources to generate more leads

Developing Business Development and Account Management capabilities and taking responsibility for revenue generation.

Create a job alert for this search

Marketing & Partnerships Specialist • Vancouver, BC, CA

Similar jobs

Marketing and Communications Specialist

Leap Consulting IncRichmond, Metro Vancouver Regional District, Canada
Full-time

LEAP Education Group is hiring a Marketing and Communications Specialist to elevate its student recruitment efforts.This on-site role involves managing impactful digital marketing campaigns.As a ke... Show more

 • Promoted

Senior Specialist, Marketing

Vancouver City Savings Credit UnionVancouver
Full-time

We’re Vancity, a member-owned credit union built on the principles of inclusion and social justice.Since 1946, our relentless commitment to these values has helped us challenge the status quo and b... Show more

 • Promoted

Marketing Specialist

Molly Tea CanadaRichmond, Metro Vancouver Regional District, CA
Full-time

Molly Tea, originally from Shenzhen, is a Jasmine tea beverage franchise.Inspired by the Four White Flowers of the East, we select the best mountain tea leaves and scent them with fresh flowers, wi... Show more

 • Promoted

Remote Marketing Specialist — Flexible & Growth‑Oriented

One Eighty SuccessVancouver, Metro Vancouver Regional District, CA
Remote
Full-time

A dynamic online marketing company in Canada seeks motivated individuals for an exciting Teachers role.This position offers remote work with flexible scheduling, perfect for candidates with an entr... Show more

 • Promoted

Performance Marketing Specialist - Paid Social & Growth

Havas Media NetworkVancouver
Full-time

A leading media agency is looking for a Performance Specialist in Vancouver to manage and optimize Paid Social campaigns.The role involves analyzing performance data and ensuring campaign success w... Show more

 • Promoted

Performance Marketing Specialist

OfficeSpace SoftwareVancouver, Metro Vancouver Regional District, CA
Full-time

Performance Marketing Specialist.Performance Marketing Specialist.OfficeSpace is the AI workplace management platform that helps teams plan, connect, and perform in the modern workplace.As a perfor... Show more

 • Promoted

Brand & Growth Leader — Marketing & Strategic Partnerships - C$140,000 - C$150,000 A Year

YmcaDelta, Canada
Full-time

Marketing leader sought to develop strategies, lead fundraising, and build community trust. Show more

 • Promoted

Marketing and Communications Specialist RCS

MyrcsRichmond, Metro Vancouver Regional District, CA
Part-time

Take on a transformative role as the Communications and Marketing Coordinator at Richmond Christian School.This part-time position emphasizes strategic communications, digital content, and communit... Show more

 • Promoted

Senior Market Strategy and Partnerships Manager

FeverVancouver, Metro Vancouver Regional District, CA
Full-time

Market Strategy and Partnerships Manager.Hey there! We’re Fever, the world’s leading tech platform for culture and live entertainment.Our mission? To democratize access to culture and entertainment... Show more

 • Promoted

Marketing and Business Development Specialist

FaskenVancouver
Full-time

As a premier law firm with over 900 lawyers worldwide, Fasken is where excellence meets expertise.We are dedicated to shaping the future our clients want, precisely when it matters most.For more in... Show more

 • Promoted

Strategic Marketing Leader for SMBs at Directive

DirectiveVancouver, Metro Vancouver Regional District, CA
Full-time

Drive exceptional marketing performance as a Strategic Marketing Leader for SMBs at Directive.This remote role requires deep expertise in Paid Media, SEO, and Conversion Rate Optimization.Take char... Show more

 • Promoted

Senior Corporate Marketing & Communications Specialist

Century GroupNew Westminster
Full-time

A 2023-2026 BC Top 100 Employer, Century Group is a family-owned, real estate development and property management company with a mission to curate places people love.Century Group's people are comm... Show more

 • Promoted

Solaris Marketing and Communications Role

Solaris MCISurrey, Metro Vancouver Regional District, Canada
Full-time +1

Join Solaris Management Consultants as a Marketing and Communications Generalist to enhance their marketing strategies from Surrey, British Columbia.Collaborate with a talented team to produce effe... Show more

 • Promoted

Digital Campaign/Performance Marketing Specialist

FlippVancouver, Metro Vancouver Regional District, CA
Full-time

Digital Campaign/Performance Marketing Specialist.Flipp partners with the largest North American retailers and brands to deliver local promotions and savings to millions of engaged shoppers daily, ... Show more

 • Promoted

Digital Marketing and Content Specialist at Climate X

Climate XVancouver
Full-time

Join Climate X as a Digital Marketing and Content Specialist.Your mission is to deliver high-quality content that drives engagement with institutional clients and supports lead generation.In this k... Show more

 • Promoted

Partner Field Marketing Specialist

KinaxisVancouver, Metro Vancouver Regional District, CA
Full-time

Elevate your career journey by embracing a new challenge with Kinaxis.We are experts in tech, but it’s really our people who give us passion to always seek ways to do things better.As such, we’re s... Show more

 • Promoted

Marketing & Communications Specialist (Public Engagement)

International Association for Public Participation British ColumbiaBurnaby
Full-time

This is specialized communications, marketing and public engagement work across all City departments.An incumbent is responsible for planning, developing, coordinating and evaluating communications... Show more

 • Promoted

Senior Strategic Partnerships Marketing Manager

StackAdaptVancouver, Metro Vancouver Regional District, CA
Full-time

Senior Strategic Partnerships Marketing Manager.Senior Strategic Partnerships Marketing Manager.Senior Strategic Partnerships Marketing Manager.Senior Strategic Partnerships Marketing Manager.Stack... Show more

 • Promoted

Meta Performance Marketing Specialist for Impactful Client Campaigns

RoveirVancouver, Metro Vancouver Regional District, CA
Full-time

Become an essential part of our marketing team as a Meta Performance Marketing Specialist.Execute and optimize campaigns that fuel growth and enhance brand visibility.This role is centered on hands... Show more

 • Promoted

Senior Manager for Email Marketing and SMS Strategies

BellesaVancouver, Metro Vancouver Regional District, CA
Full-time

Join a forward-thinking team as a Senior Email Marketing Manager focused on Klaviyo and SMS campaigns.Champion innovative marketing tactics and performance analysis in a remote working environment.... Show more