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Bell Canada
Head of Agency PartnershipsBell Canada • Winnipeg, Canada
Head of Agency Partnerships

Head of Agency Partnerships

Bell Canada • Winnipeg, Canada
3 days ago
Job type
  • Full-time
Job description
At Bell, our purpose is to advance how Canadians connect with each other and the world. We achieve this by providing consumers and businesses with the best network technologies in the world, innovative digital solutions and seamless customer experiences. It’s all developed and delivered by the members of #TeamBell and we’re always on the lookout for people with great skills and experiences.

We provide a supportive and inclusive community where all team members can succeed. And through our commitment to environmental, social and governance initiatives, you will feel good about the greater impact you will have – making every day better for people as they connect, work, learn and play.

Join us. You belong at Bell.

Be at the forefront of one of the most exciting and ever-changing industries. On the Bell Media team you will be a part of creating and delivering the best Canadian and international content across digital media, television, radio and out-of-home advertising platforms. You’ll join a team of passionate and driven innovators, who are breaking barriers and expanding the reach of Canada’s most-loved entertainment.

At Bell Media, you’ll redefine digital connections and pioneer next-generation services, propelling us to reach new heights, unlock untapped potential and expand horizons for our customers.

Summary The role is to help grow Bell’s Agency team and you’ll be the primary point of contact for agencies in Canada. Leverage executive relationships and multichannel expertise to inspire agencies to become Bell Media experts. We are seeking a strategic, dynamic, and results-driven Senior Head of Agency Manager to lead and grow our partnerships with top media agencies. This role is pivotal in driving revenue, enhancing agency education, and delivering innovative advertising solutions across digital platforms. You will serve as a trusted advisor to agency partners, helping them unlock the full potential of our advertising ecosystem.

Key Responsibilities

Build and manage senior-level relationships with media agency holding companies and independents.

Develop and execute go-to-market strategies that align with agency goals and our platform capabilities.

Lead joint business planning and commercial negotiations.

Deliver scaled education programs, workshops, and thought leadership sessions.

Inspire agencies to become platform experts through training on ad products, measurement tools, and creative solutions.

Identify and develop high-impact advertising opportunities.

Co-create breakthrough campaigns leveraging platform-specific creative capabilities.

Monitor performance metrics and optimize campaigns for success.

Partner with internal teams (Product, Marketing, Engineering, Measurement) to align agency needs with platform innovations.

Influence product development through feedback loops with agency stakeholders.

Critical Qualifications

Proven track record of managing strategic agency relationships and driving revenue growth.

Deep understanding of media platforms with digital advertising experience preferred.

Strong leadership, communication, and presentation skills.

Experience in media planning, creative strategy, and campaign execution.

Ability to analyze data and translate insights into actionable strategies.

Preferred Qualifications

Experience working with global agency holding companies.

Familiarity with programmatic buying, retail media, and full-funnel advertising.

Background in creative innovation or ad tech solutions.

Background in deal negotiations an asset

Adequate knowledge of French is required for positions in Quebec.

Additional Information For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance, Bell offers flexibility in work hours based on the business needs.

Please apply directly online to be considered for this role. Applications through email will not be accepted.

We know that caring for our team members is at the heart of a healthy, positive and thriving workplace. As part of our team, you’ll enjoy a comprehensive compensation package that includes a competitive salary and a wide range of benefits to support the well-being of you and your family. As soon as you join us, you'll be eligible for medical, dental, vision and mental health benefits that you can tailor to your specific needs. Plus, as a Bell team member, you'll enjoy a 35% discount on our services and access exclusive offers from our partners.

At Bell, we are proud of our focus on fostering an inclusive and accessible workplace where all team members feel valued, respected, supported, and that they belong.

We also want to make sure that everyone has an equal opportunity to join our team. We encourage individuals who may require accommodations during the hiring process to let us know. For a confidential inquiry, email your recruiter or recruitment@bell.ca to make arrangements. If you have questions or feedback regarding accessibility at Bell, we invite you to complete the Accessibility feedback form or visit our Accessibility page for other ways to contact us.

Artificial intelligence may be used to assess parts of your application. Please review our privacy policy (see Phenom for details) to learn more about how we collect, use, and disclose your personal information.

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Head of Agency Partnerships • Winnipeg, Canada

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