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Visual Content DesignerElite Hire Pro • Calgary, Alberta, Canada
Visual Content Designer

Visual Content Designer

Elite Hire Pro • Calgary, Alberta, Canada
30+ days ago
Job type
  • Full-time
  • Quick Apply
Job description

We're a growing marketing agency looking for an AI-fluent Graphic Designer who can turn briefs into work that actually performs. You'll be designing across the full spectrum — social media posts, ads, banners, email graphics, website visuals, print, and more — for a roster of different brands, and you'll do it faster and at higher volume by using modern AI tools as a core part of your process.

The best designers we've worked with share one trait: they slow down at the start to understand the brand, the purpose, and the audience — and then the design flows. They don't get stuck in loops, they don't hand off work that's "almost there," and they don't miss deadlines. We're looking for someone who pairs that mindset with serious AI fluency, using tools like Midjourney, Adobe Firefly, Photoshop Generative Fill, Krea, Runway, Ideogram, ChatGPT, and Claude to ideate faster, produce more options, and ship on time without sacrificing quality.

What You'll Do

  • Design across formats and channels — social media posts, paid ads, email graphics, banners, landing page visuals, print collateral, presentations, and one-off pieces as they come up.
  • Work across multiple brands at the same time, keeping each one visually distinct and on-brand.
  • Translate briefs into clear, effective designs that serve a purpose — not decoration, but communication.
  • Use AI tools daily, image generation, generative fill, background removal, upscaling, mockups, asset variation, copy generation — to move faster and deliver more options per round.
  • Apply and respect each client's brand guidelines (and help build them when they don't exist yet).
  • Manage your own queue, plan your time, and deliver on the dates you commit to.
  • Take feedback well, iterate efficiently, and know when a design is done.
  • Keep your files, exports, and brand assets organized so anyone on the team can find what they need.
  • Stay current with platform specs, ad formats, and the fast-moving AI design landscape — we expect you to bring new tools and techniques to the team, not the other way around.

What We're Looking For

  • A strong portfolio that shows range across digital and (ideally) some print — quality matters more than years of experience.
  • Solid command of the core tools: Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Figma. Bonus for After Effects or basic motion.
  • Strong, current AI design fluency — you actively use tools like Midjourney, Adobe Firefly, Photoshop Generative Fill, Krea, Ideogram, Magnific, Runway, ChatGPT, or Claude in your real workflow. You know which tool to reach for, and you know their limits.
  • You stay up to date. New AI design tools launch every few weeks; you follow the space, test new releases, and adopt what genuinely speeds you up.
  • A real understanding of branding — not just colors and logos, but tone, hierarchy, and consistency across touchpoints.
  • The instinct to ask, before designing: Who's this for? What should they do? How does this brand sound visually?
  • Highly organized — you can manage 5–10 active jobs across multiple brands without losing track.
  • Focused. You can put on headphones, knock out the work, and ship.
  • Calm under pressure. Tight deadlines and last-minute changes don't throw you.
  • Comfortable with revisions, but you also know when to stop tweaking. You don't get stuck in loops.
  • Reliable internet and the ability to work hybrid hours from our office and from home.

How We Think About Good Design

A few things we genuinely believe — if these resonate, you'll fit in here:

  • Design is a tool, not the point. The point is whether the post stops the scroll, the ad converts, the brand feels right.
  • Understanding beats inspiration. When you know the brand, the audience, and the purpose, the work gets easier — not harder.
  • AI is leverage, not a shortcut. It doesn't replace taste or thinking — it lets a good designer ship more, faster, and explore more directions per round. We expect you to use it.
  • Done is better than perfect. Especially in agency work. Ship the strong version, learn from the response, improve next round.
  • Consistency is a craft. Anyone can make one beautiful post. Making 30 on-brand posts across 5 clients in a month is the actual job.

How AI Fits Into the Role

We don't expect you to be a prompt engineer. We do expect you to use AI tools as part of your daily workflow. Here's the kind of thing we mean:

  • Ideation & moodboards — generating quick visual directions before committing to a route.
  • Image generation & variation — producing on-brand backgrounds, scenes, and asset variations with Midjourney, Firefly, Krea, or Ideogram.
  • Photo editing at speed — generative fill, background removal, object removal, expansion, and upscaling in Photoshop or Magnific.
  • Mockups & previews — generating quick product mockups, billboard previews, or in-context renders.
  • Copy & headline drafts — using ChatGPT or Claude to draft headline options, ad copy variants, or alt text.
  • Asset systems — using AI to spin out 10 ad variants from a single concept without losing brand consistency.

If you're already doing most of this, you're our person. If you've used these tools casually but not in a real production workflow, this role will stretch you.

Nice to Have (Bonus)

  • Experience designing for paid ads (Meta, Google, TikTok) and an understanding of what makes ad creative perform.
  • Motion or animation skills (After Effects, Runway, Pika, Kling, Canva motion, Figma prototyping).
  • Light experience with web design tools (Webflow, WordPress, Wix) or handing off designs to developers.
  • Custom GPTs, Claude Projects, or Figma plugins you've built or configured to speed up your work.
  • Photography, illustration, or video editing as a side skill.
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Visual Content Designer • Calgary, Alberta, Canada

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