Product Specialist - Grid Automation

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world

Den här positionen rapporterar till: Product Marketing Manager

In this role, you will have the opportunity to drive and implement marketing activities for the assigned market segments in line with the agreed strategy. Each day, you will conduct market analyses using available marketing tools for existing and potential products, systems, and/or services for assigned markets. You will also showcase your expertise by creating end-user acceptance and specification offerings tailored to the target segments while ensuring a high level of customer satisfaction and continuously monitoring segment performance.

The work model for the role is hybrid.

You will be mainly accountable for:

• Developing and implementing product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy
• Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed
• Collecting data and providing sound market and competitor intelligence analyses related to Canadian market and trends
• Tracking and providing management with Canadian market research and analysis results, informing them of identified existing gaps or new growth opportunities
• Monitoring market trends and accordingly recommending improvements in the marketing strategy and planning to meet changing market and competitive landscapes
• Providing appropriate market information to support long- to mid-term decision-making on the marketing strategy

Qualifications for the role:

• You have both technical and commercial experience with Grid Automation products on Canadian market.
• You have at least 10 years of experience in Grid Automation product management role.
• Highly adept in crafting and deploying market strategies.
• You are passionate about electrical equipment protection and control
• You possess Canadian market knowledge related to relays manufacturers and their offering
• Degree in Electrical Engineering is a must.

Why ABB?

We empower you to take initiative, challenge ideas, and lead with confidence. You’ll grow through meaningful work, continuous learning, and support that’s tailored to your goals. Every idea you share and every action you take contributes to something bigger.

#ABBCareers

#RunwithABB

#Runwhatrunstheworld

#LI-hybrid

ABB värdesätter våra medarbetares dedikation, engagemang och expertis. Som en arbetsgivare som tillämpar jämställdhet i anställningsförhållanden tror vi på en inkluderande och mångsidig arbetsstyrka. Vi är fast beslutna att säkerställa att våra policyer och praxis överensstämmer med programmet för jämställdhet i anställningsförhållanden, och strävar efter en arbetsstyrka som verkligen representerar de fyra utsedda grupperna:

• Kvinnor

• Ursprungsbefolkning

• Medlemmar av synliga minoriteter

• Personer med funktionsnedsättning

ABB är engagerat i att tillhandahålla rimliga anpassningar för sökande med funktionsnedsättning och uppmuntrar kandidater att själva identifiera sig under ansökningsprocessen.