Job Summary
We are seeking a Senior Marketing Data Analyst withstrong coding skills and exceptional attention to detail. This role is focused
on data engineering, pipeline automation, and marketing analytics ,
beyond advanced statistical modeling.
This role goes beyond reporting. The ideal candidate will
design, develop, and automate data pipelines, analyze multi-channel marketing
performance, and partner closely with marketing, product, and engineering teams
to scale analytics capabilities. The ideal candidate is comfortable writing
code, working with large datasets, and translating complex data into actionable
insights that drive business growth.
The candidate be responsible for building reliable data
foundations that power marketing reporting, insights, and downstream analytics.
Key Responsibilities
to assist with their marketing analytics and data science initiatives.
across multiple data sources
data integration tools
ingestion, transformation, and validation
marketing datasets
support MMM, dashboards, and performance reporting
performance media, SEO, CTV, social etc.
LTV, conversion rates, funnel performance, retention etc.
campaigns and marketing spend.
anomalies
marketing analytics needs
and be able to present findings to key stakeholders.
Core Competencies
SQL required)
attribution concepts, campaign performance, funnels etc.)
i.e. econometric modeling, digital multi-touch attribution, experimental A / B
testing, predictive modeling, etc. is a plus
Tableau, Power BI).
plus.
contributor
Required Qualifications
Analytics, Digital Marketing or related field, or equivalent relevant work
experience.
analyst roles
Analytics firm is preferred.
Disclaimer : The following job description
serves as an informative reference for the tasks you may be required to
perform. However, it does not constitute an integral component of your
employment agreement and is subject to periodic modifications to align with
evolving circumstances.
Please Note : We appreciate the accuracy and authenticity of the
information you provide, as it plays a key role in your candidacy. As part of
the Background Verification Process, we may verify your employment, education,
and other details. Please ensure all information is factual and submitted on
time. For any assistance, your recruiter is available to support you.
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Senior Marketing Data Analyst • Vancouver, British Columbia, Canada