Responsibilities :
Integrated Campaign Planning & Execution
- Play a pivotal role in planning and executing multiple integrated campaigns simultaneously, working within short timelines.
- Take full ownership of promo sizing and forecasting, performance monitoring, and building and executing the customer experience in-app.
- Ensure all activities comply with design standards and merchandising guidelines, with a strong emphasis on user experience.
- Support the planning process for major campaigns, fostering collaboration with cross-functional teams.
- Maintain thorough documentation and provide regular project status updates.
Reporting & Analysis
- Develop comprehensive campaign performance dashboards to analyze and interpret campaign results.
- Offer ad hoc support to the broader marketing team and Strategy & Operations (S&O) partners, including creating merchandising and CRM campaigns for various teams such as Partnership, Retention, and Strategy & Ops teams.
Requirements :
- 4+ years experience in marketing, preferably with diverse experience across performance, brand, integrated marketing, or marketing operations.
- Excellent verbal, written communication, and presentation skills.
- Strong project management and organizational experience, including building campaign calendars / trackers.
- Proven ability to prioritize and execute tasks in a fast-paced environment, with a strong bias to action.
- Proven ability to synthesize data, make data-driven decisions, and balance quantitative measurement with an intuition-driven bias to action.
- Strong Excel skills and SQL understanding.
- Familiarity with additional programs : Figma, Braze, Mode, Snowflake, Salesforce.
Pride Global offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
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