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Our Mission
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About the Role
An executive in the consulting industry specialising in business transformation is seeking an experienced personal branding expert to develop and implement a comprehensive strategy across LinkedIn and other social media platforms.
This ongoing project aims to establish a strong professional online presence that aligns with the client's expertise and industry standing.
The ideal candidate will work remotely to create, manage, and optimize the client's personal brand, with a primary focus on LinkedIn.
Responsibilities :
- Develop a tailored personal branding strategy aligned with the client's professional goals
- Conduct a thorough competitive analysis to identify opportunities for differentiation
- Completely revamp the client's LinkedIn profile to highlight their expertise and achievements
- Create an editorial line and content strategy for LinkedIn and other relevant social media platforms
Requirements
- Proven experience (5+ years) in personal branding, particularly for executives in consulting or related industries
- Expert-level knowledge of LinkedIn, including its algorithm, best practices, and optimization techniques
- Strong understanding of other relevant social media platforms and their role in professional branding
- Demonstrated success in developing and implementing personal branding strategies