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Crm manager Jobs in North York, ON
CRM and Lifecycle Marketing Manager
WillfulToronto, Ontario, CanadaCRM Manager
Fish RecruitVaughan, Ontario, Canada- Promoted
- New!
SAP CRM Consultant
CapgeminiToronto, ON, Canada- Promoted
RQ08735 Software Developer - CRM
Randstad CanadaNorth York, Ontario, CA- Promoted
Senior CRM Developer
Flexstaf ITToronto, Ontario, CanadaCRM Developer
CB CanadaToronto, Ontario, Canada- Promoted
Data Analyst - CRM
INNOCEAN Canadatoronto, on, Canada- Promoted
Software Developer - CRM
QA ConsultantsToronto, ON, CanadaManager, Digital & CRM Strategy
McDonald's CanadaToronto, Ontario, CanadaManager, CRM
HelloFreshToronto, ON, Canada- Promoted
Technical Lead, CRM
EQ Bank | Equitable BankToronto, ON, CanadaSAP CRM Developer
Lorven technologiesToronto, ON, Canada- Promoted
SAP CRM Developer
Epsilon Solutions Ltd.Toronto, ON, CanadaCoordinator, CRM
Four Seasons Hotels and ResortsFour Seasons Office Toronto- Promoted
Sr. CRM Specialist
Recipe Unlimited Corporationvaughan, on, CanadaCRM & Email Marketing Manager
Harry RosenToronto- Promoted
Solutions Designer - CRM
Cleo ConsultingToronto, Ontario, CanadaManager, Digital & CRM Strategy
McDonald'sToronto, ON, CanadaCRM Developer
International Financial GroupToronto, OntarioCRM and Lifecycle Marketing Manager
WillfulToronto, Ontario, CanadaAbout Willful
At Willful, we're on a mission to make estate planning simple, affordable, and accessible for Canadians. Since 2017, we've helped over 150,000 people create wills and powers of attorney documents. Through partnerships with Wealthsimple, Scotiabank, CIBC and Amazon, we're transforming how Canadians protect what matters most.
We're looking for a CRM and Lifecycle Marketing Manager who shares our vision to make a positive difference in Canadians' lives. This role is vital in ensuring that every interaction with our brand reinforces trust, provides value, and helps more Canadians feel the peace of mind that comes from protecting their families. As part of our team, you will lead and refine the strategy behind our email and SMS marketing initiatives, ensuring the Willful brand delivers meaningful, personalized, and impactful experiences across these channels.
Your Role at Willful
As Willful's CRM and Lifecycle Marketing Manager, you'll lead the strategy and execution of lifecycle campaigns that help Canadians take a critical step toward securing their families' futures. Reporting to the Director of SEO and Organic Channels, you'll optimize our email and SMS marketing efforts to inspire action, engage our audience and build lasting relationships.
Your role will directly contribute to Willful's mission by ensuring that our communications are effective and resonate with our customers' needs and aspirations. As a senior individual contributor, you will have the autonomy to shape lifecycle marketing strategies and collaborate with a talented, cross-functional team to achieve meaningful results. Your work will directly impact revenue growth by optimizing CRM performance and enhancing lifecycle campaigns that convert website visitors into loyal customers.
Key Responsibilities :
- Own lifecycle marketing strategy : Develop and execute strategies to drive customer onboarding, conversion and retention, with a strong focus on email and SMS
- Optimize channel performance : Monitor KPIs, conduct A / B testing, and ensure best practices for email deliverability and SMS compliance
- Drive segmentation and personalization : Build data-driven segmentation strategies to deliver targeted, personalized communications that convert
- Analyze and report results : Provide regular performance updates and actionable insights to improve lifecycle marketing outcomes
- Collaborate across teams : Work with content, product, customer success and design stakeholders to align messaging and campaign goals
Who You Are :
We're looking for the right person to join our team! We don't care where you went to school—or if you went to school—as long as you have a proven track record of marketing success.
Even if you don't check off all the boxes but you think you'd be a good fit for the team—we encourage you to apply.
Perks + What we offer
We're building a diverse team
Willful is committed to building a diverse team and encourages applications from individuals from underrepresented groups, including but not limited to women, racialized individuals, Indigenous people, LGBTQ+ individuals, and persons with disabilities. We are also committed to providing reasonable accommodations to applicants with disabilities during the recruitment process
Work where you want to
We're looking for the right person to join our team so this role isn't limited by geography and will be 100% remote. The only requirement is that you must be legally able to work in Canada. You will be required to attend in-person company retreats and strategic planning sessions several times a year.
Start date
ASAP
Interviewing at Willful
Here's what you can expect.