Program Manager, BMO Rewards Program

Overview

Job Description : Loyalty programs are a major driver of customer engagement with most businesses and are the most important factor customers consider in choosing a credit card. The brand perception, customer experience and overall value of a loyalty program underpin the success or failure of a credit card portfolio. The BMO Rewards Loyalty Manager is accountable to manage three critical pillars of the BMO Rewards loyalty program. This role reports to the Senior Manager, BMO Rewards Loyalty Program and has three major elements : Rewards Catalogue Management and Development, Customer Experience, New / Changes to BMO Rewards Credit Card Product Offers (shared accountability).

Responsibilities

• Rewards Catalogue Management and Development – work with the Senior Manager and key stakeholders to help develop the strategy and roadmap for the BMO Rewards program based on deep customer insights; optimize the rewards catalogue and customer journey; monitor rewards fulfillment SLAs; continually find ways to enhance customer engagement and the loyalty experience through new rewards services / categories; actively manage reward costs including planning and forecasting, reward offering and mix; work closely with the BMO Rewards Customer Engagement Manager to develop marketing activities to drive more profitable customer redemption behavior; work with external program suppliers to drive and implement new / enhanced rewards capabilities; continually monitor the competitive environment and anticipate customer needs.
• Customer Experience – effectively manage the overall customer experience to provide the best possible experience when interacting with the BMO Rewards program, online or through the rewards call centre; identify areas of opportunity to improve customer experience (both online and in call centre channels) and partner with external program suppliers to remove friction points for customers.
• New / Changes to BMO Rewards Credit Card Product Offers – shared accountability for points earn construct changes and / or new offer / product launches on the BMO Rewards platform; work with internal and external partners to gather requirements, build / edit, test, secure approvals, launch and monitor BMO Rewards credit card product related offers; work with internal and external partners to launch / rebrand BMO Rewards credit card products.

Knowledge & Experience

Skills

Salary & Pay

Salary : $69,000.00 - $129,000.00

Pay Type : Salaried

The above represents BMO Financial Group’s pay range and type. Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group’s expected target for the first year in this position. BMO Financial Group’s total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit : https : / / jobs.bmo.com / global / en / Total-Rewards

About Us

At BMO we are driven by a shared Purpose : Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. We’ll help you gain valuable experience, and broaden your skillset through training and coaching, mentor support, and network-building opportunities.

To find out more visit us at https : / / jobs.bmo.com / ca / en

Note to Recruiters : BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.

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