SEO Marketing Specialist

SEO Marketing Specialist

On behalf of our client in the Professional Services Sector, PROCOM is looking for an SEO Marketing Specialist.

SEO Marketing Specialist – Job Description

• Execute SEO strategies and projects to acquire customers while successfully achieving ROI goals within the Canadian market

• Drive and support the execution of strategic initiatives in collaboration with internal and external stakeholders including design, development and marketing teams as well as agencies and vendors to ensure alignment

• Perform UX driven and intent specific keyword research in alignment with business objectives and goals

• Assist in conducting a variety of independent audits and assessments to review and analyze strategic areas in need of improvement, including content marketing, technical SEO, Core Web Vitals, on-page SEO, and digital PR

• Recommend optimizations of website content (products, calculators, blogs, help topics, etc.) and make data-driven recommendations for net new opportunities

• Review technical SEO issues and recommend fixes

• Write SEO-related copy, such as titles and descriptions, or data such as schema markup

• Manage day-to-day short-term SEO tasks as well as long-term projects

• Support other SEO initiatives where needed

SEO Marketing Specialist – Mandatory Skills

• 1-2 year of direct experience with all aspects of SEO (on-page, technical, outreach, etc) with proven and measurable success with mid-market or enterprise websites

• Strong UX mentality and strategize as well as execute with always having the user in mind.

• Adept at working in a highly-collaborative, lean, agile environment

• Equal parts competitive and curious; you're a true problem solver

• Super adaptable, you gracefully navigate any situation you dive into

• Ability to organize, prioritize and manage multiple projects simultaneously

• You're a natural when it comes to building relationships and working with other teams

• Working knowledge of HTML and CMS systems such as Wordpress

SEO Marketing Specialist - Nice to Have Skills

• Experience with reporting tools such as Google Search Console, Google Analytics, Adobe Analytics is a strong asset

• Experience with keyword analysis tools such as SemRush and Ahrefs is an asset

• Fluency in French is a big plus

SEO Marketing Specialist - Assignment Start Date

ASAP – 12 months to start

SEO Marketing Specialist - Assignment Location

Toronto, ON - Work Hybrid