College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years
Tasks
Develop promotional materials
Hire, train, direct and motivate staff
Manage contracts
Market business services
Plan and control budget and expenditures
Write and edit press releases, newsletter and communications materials
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
Act as spokesperson for an organization
Prepare and / or deliver educational, publicity and information programs, materials and sessions
Prepare sports, literary, performance or other contracts
Maintain and manage digital database
Consult with clients after sale to provide ongoing support
Supervise office and volunteer staff
Gather, research and prepare communications material