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CST SavingsGreater Toronto Area, Canada- Temps plein
Position : Social Media Specialist
Company : CST Savings Inc.
Industry : Financial Services
Reports to : Senior Manager, Content Marketing
Location : Flexible Work Location Arrangements Available
Application Deadline : February 25th, 2025
Role Summary
The Social Media Specialis t is a key role in our Marketing team, providing administrative and operational support to paid media and social campaigns, vendor management, and reporting. In this role, you will focus on ensuring seamless execution of campaigns and supporting day-to-day digital marketing operations
What you will be doin
g : Social Medi
- a : Manage all social media channels including Facebook, Instagram, , and YouTube. This includes planning, creating posts. and getting creative by converting blogs, educational resources, and other content into engaging social posts, reels, poll
- s.Write engaging, high-quality content that aligns with brand voice and resonates with target audiences across various platform
- s.Manage and maintain social media content calendar including scheduling and publishing digital content on social platform
- s.Optimize social platforms & tools for efficient campaign delivery and workflow improvemen
- t.Ensure all content aligns with brand messaging, tone, and regulatory standards within the investment and financial services industr
- y.Responsible for improving community management across all channels. This includes monitoring social media platforms, managing responses to reviews and promptly responding to comments and messages to answer questions and keep users engage
- d.Work with the internal stakeholders to ensure timely posting of campaigns, product launches, events, special announcements, hiring, et
- c.Stay up-to-date on social media trends and best practices to enhance the company's online presence and strengthen its brand identit
- y.Monitor and measure performance metrics to identify trends, develop actionable insights for improvement, and compile data from social media platforms and Google Analytics for tracking and analysi
Paid Med
ia : Support the Sr. Content Manager with delivering the CST digital media strategy, with a focus
What you br
ent.
Nice to have, but not requ
orms.
What’s In It fo
more!
ut CST : We’re the creators of Education Savings Plans in Canada. Our founders pioneered a movement to create and deliver solutions to make higher education accessible for all. Over 65 years later, our dedication to our mission is stronger tha
Almost 700,000 f amilies have saved
families
Through our expert guidance and powerful investment options, we help Canadian’s invest in our children’s future with Registered Education Savings Plans (RESPs). With big dreams, anything is
possible!
CST Spark is the latest chapter from the ongoing story of innovative education savings. Today, we continue to inspire and revolutionize education savings with CST Spark– the simple, modern RESP that combine stop investment expertise with the latest t
echnology.
For additional information, pl ease visit www.cst .org & www. c
stspark.ca.
Come g
row with us!
To apply please email you r resume to : ca
reers@cst.org
ia Specialist
CST is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. CST sincerely thanks all applicants for their expressed interest in this opportunity; however, only those selected for an interview will be contacted. Accommodations are available upon request for candidates taking part in all aspects of the hiring process. Applicants need to make their requirements known when contacted. To request accommodation, please contact HR at careers@cst.org. Thank you for your interest in a
career at CST.